TheFacebook Bluetooth Beacon is a hardwarebeacon released byFacebook in 2015. The beacon uses abluetooth connection to communicate with theFacebook app on the user's smartphone, informing it of the phone's location.[1] The technology allows location-specific advertising to be pushed to the user's Facebook feed.[1]
In June 2015, Facebook gave free beacons to a number of businesses in the United States.[2]
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