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Earth Fare

From Wikipedia, the free encyclopedia
American health and wellness supermarket
Earth Fare
Earth Fare store inRoanoke, Virginia
Company typePrivate
IndustryNatural Foods
Founded1975; 50 years ago (1975) (as original company); June 22, 2020; 5 years ago (2020-06-22) (revival)
SuccessorReopened June 22, 2020
HeadquartersAsheville, North Carolina
Number of locations
14
(As of July 30, 2025[update])[1]
ProductsSpecialty, Local, Organic & Natural Foods
Number of employees
2,500+
Websitehttps://www.earthfare.com/

Earth Fare is an American health and wellnesssupermarket with 14 locations in six states primarily in the southeastern United States.[2][3] It sells natural andorganic food that the company claimed to have the highest product standards in the United States (free of various artificial additives, high-fructose corn syrup, hormones and antibiotics),[4][5] and was one of the largest natural and organic food retailers in the country.[6] After closing all stores in February 2020, three locations reopened in June 2020 and a total of 14 locations operate as of July 2025.[7]

History

[edit]
Earth Fare inWilliamsburg, Virginia, during its liquidation sale.

Founded by Roger Derrough in 1975,[8] the first store opened its doors inAsheville, North Carolina as "Dinner for the Earth".[9] Initially, Dinner for the Earth offered only organic dried bulk foods in wood barrels and wellness products on handmade shelves. With new partner Randy Talley, the store rebranded as Earth Fare in a new larger location in 1994, transitioning from a specialty store to a full-service store with expanded offerings of products, likecraft beer andartisanal cheeses. Two years later, the store expanded to a second location in Charleston, South Carolina, and thereafter continued its expansion to "mid-sized metros, with the savvy and wealth to support a healthy supermarket and no competition in the niche."[10]

Oak Hill Capital bought the chain in 2012. The company maintains a list of 140 ingredients that its products do not contain, and customers may receive $50 gift cards if they spot one of said ingredients in one of the chain's products.[11]

On February 3, 2020, Earth Fare announced that it was going out of business and liquidating all of its stores.[12] The company cited "continued challenges in the retail industry" as a reason it could not refinance its outstanding debt, further adding that it was "not in a financial position to continue to operate on a go forward basis."[13] One day later, the company announced that it had filed forChapter 11 bankruptcy protection in theU.S. Bankruptcy Court inWilmington, Delaware. It listed liabilities of $100 million to $500 million and assets of $100 million to $500 million.[14] All locations closed by February 25, 2020.

Products

[edit]

All products the store carried were free ofhigh fructose corn syrup,artificial fats, artificialtrans fats,artificial colors,artificial flavors,artificial preservatives,artificial sweeteners,bleached orbromated flour, never administeredantibiotics or addedgrowth hormones. The company claims to have the highest standard in its organic produce in North America.[15][16]

While it sold food from around the world, the company also operated the policy of "100 mile Commitment" to sell as much local produce as possible from within a 100-mile radius of the store.[17][18]

Store locations

[edit]

At its peak, Earth Fare operated 50 stores in ten states:Alabama,Florida,Georgia,Indiana,Michigan,North Carolina,South Carolina,Tennessee andVirginia.[19] As of July 2025, the chain currently operates 14 locations across 6 states:North Carolina,South Carolina,Virginia,Tennessee, and 1 location inFlorida, andGeorgia.[20]

Expansion and decline

[edit]

Earth Fare expanded into Virginia in November 2017 with three locations in Roanoke,Fairfax, and Williamsburg. In 2019, Earth Fare had planned fifty additional stores by 2024.[21]

In 2018, Earth Fare closed two locations inAtlanta, Georgia, and one location inColumbus, Ohio.[22] Earth Fare'sGainesville, Florida and Fairfax, Virginia locations closed in January 2020.[23][24]

In August 2023, Earth Fare closed its location in Portage, Michigan, due to poor performance.

In July 2025, Earth Fare closed its last Ohio location in Canton, Ohio.[citation needed]

Reopening

[edit]

Just four months after shuttering the entire chain, an investment from Hulsing Enterprises ofAsheville, North Carolina, and its CEO Dennis Hulsing helped the original Earth Fare founders to revive the brand and begin to reopen certain locations. First to reopen was the Westgate Earth Fare in Asheville on June 22. The second and third locations to reopen are inRoanoke, Virginia, andBoone, North Carolina, with five other locations earmarked to resume operations inAthens, Georgia,Summerville, South Carolina, andRock Hill, South Carolina. Most of the other former Earth Fare locations in the southeastern U.S. were sold to other retailers during the bankruptcy proceedings earlier in 2020.[25]

The chain also announced its first completely new location—as opposed to a reopening of a shuttered location—would open in early 2021 inChristiansburg, Virginia.[26] In February 2022, an e-mail was sent to Earth Fare customers stating that the store inSaint Johns, Florida, was closing just months after re-opening; on February 17, 2022, liquidation sales began at 50% off storewide.

As of 2025, Earth Fare had locations in North Carolina, South Carolina, Virginia, Tennessee, Florida, and Georgia.[27]

References

[edit]
  1. ^"Our Stores".
  2. ^"Earth Fare, Inc".Earth Fare. Archived fromthe original on 2016-04-23. Retrieved2016-04-14.
  3. ^"Eight Earth Fare stores to reopen under new ownership".Supermarket News. July 1, 2020. RetrievedAugust 5, 2020.
  4. ^"Our Food Philosophy".Food Fare. Archived fromthe original on 2020-09-29. Retrieved2018-10-28.
  5. ^Marks, John (June 11, 2018)."Earth Fare aimed to bring 'longer, healthier, happier lives' to Fort Mill. And soon".The Herald.
  6. ^"Earth Fare Opens First South Florida Location".Business Wire. June 11, 2018.
  7. ^"Earth Fare is back in business".Grocery Dive. July 7, 2020. RetrievedAugust 5, 2020.
  8. ^Boyle, John."As Earth Fare grows, some workers feeling 'squeezed'".Citizen Times.
  9. ^R. Duane Ireland; Robert E. Hoskisson; Michael A. Hitt (2012-08-01).Understanding Business Strategy Concepts Plus. Cengage Learning. p. 21.ISBN 978-1-285-22499-2.
  10. ^Abidon, Emily (June 7, 1998). "Vegging out; Trendy Earth Fare relaxes the concept of 'grocery store'".The Post and Courier. p. 1.
  11. ^Kelley, Pam (2017-08-03)."Earth Fare is in the crosshairs of the grocery wars".Business North Carolina.
  12. ^Manskar, Noah (2020-02-03)."Earth Fare grocery chain may close all stores".New York Post. Retrieved2020-02-28.
  13. ^"Asheville-based Earth Fare to close all stores, company says".WYFF News 4. Asheville, North Carolina:Hearst Television. February 3, 2020. RetrievedFebruary 3, 2020.
  14. ^Muccigrosso, Catherine (February 4, 2020)."Earth Fare files for bankruptcy a day after saying all its grocery stores are closing".The Charlotte Observer.The McClatchy Company. RetrievedFebruary 4, 2020.
  15. ^"Earth Fare, Inc".Earth Fare. Archived fromthe original on April 23, 2016. Retrieved2016-04-14.
  16. ^Clark, Anthony."New Earth Fare joins stores offering organic foods".Gainesville.com.
  17. ^Angela Knipple; Paul Knipple (2013-03-29).Farm Fresh Tennessee: The Go-To Guide to Great Farmers' Markets, Farm Stands, Farms, U-Picks, Kids' Activities, Lodging, Dining, Wineries, Breweries, Distilleries, ... and More. The University of North Carolina Press. p. 171.ISBN 978-1-4696-0775-7.
  18. ^Timothy Woods; Margarita Velandia; Rodney Holcomb; Rebecca Dunning; Eric Bendfeldt (2013). "Local Food Systems Markets and Supply Chains".Choices.28 (4):1–4.JSTOR choices.28.4.04.
  19. ^"Eight Earth Fare stores to reopen under new ownership".Supermarket News. July 1, 2020. RetrievedAugust 5, 2020.
  20. ^"Our Stores".
  21. ^Manning, Lauren (January 15, 2019)."Earth Fare Plans to Double Store Count Over the Next 5 Years".Grocery Dive. Industry Dive. RetrievedJanuary 10, 2020.
  22. ^"Earth Fare shutters 2 Atlanta-area stores, 1 in Ohio".The Citizen-Times. March 26, 2018. RetrievedOctober 12, 2018.
  23. ^"Organic grocer to close in Fairfax after just two years".Washington Business Journal. 2019-12-19. Retrieved2023-01-31.
  24. ^Mavrakis, Emily (December 30, 2019)."Gainesville's Earth Fare supermarket to close Jan. 11".The Gainesville Sun. Gannett Co., Inc. RetrievedJanuary 10, 2020.
  25. ^"Eight Earth Fare stores to reopen under new ownership".Supermarket News. July 1, 2020. RetrievedAugust 5, 2020.
  26. ^"Earth Fare is back in business".Grocery Dive. July 7, 2020. RetrievedAugust 5, 2020.
  27. ^"Stores – Earth Fare". Retrieved2024-09-26.

External links

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