| Country | Estonia |
|---|---|
| Broadcast area | Estonia |
| Headquarters | Tallinn,Estonia |
| Programming | |
| Languages | Russian Estonian |
| Picture format | Standard definition/1080i |
| Ownership | |
| Owner | ERR |
| Sister channels | ETV ETV2 |
| History | |
| Launched | September 28, 2015; 10 years ago (2015-09-28) |
| Links | |
| Website | jupiterpluss |
ETV+ is aRussian languagefree-to-airtelevision channel operated by theEstonian Public Broadcasting. It was launched on 28 September 2015. Family & Friends in ETV+ 23 October 2017 season 1of Karusel voice-over & season 2 of KidZone TV voice-over . The channel is aimed atEstonia's Russian-speaking minority airing both news and entertainment shows.[1] The channel's budget in 2015 was 2.53 million euros.[2]
The ETV+ name was chosen out of 360 submissions in a competition to find a name for the new channel. According to ETV+ chief Darja Saar, the plus part of the name stems from the Russian words: 'п - популярное', 'лю - любимое' and 'с - своё' meaning 'popular', 'beloved' and 'ours' which together spell plus".[3]
From 2015 to 2018, Darja Saar was the chief editor of the channel.[4] From 2019, the editor-in-chief is Ekaterina Taklaja.[5]
In 2018, the channel was in penultimate place among the Russian-language networks available in Estonia, above STS, with an estimated ratings share of 1%.[6] By May 2022 the channel's total audience share in Estonia had risen to 3.1 percent, following Russia's invasion of Ukraine.[7]
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