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Type of business | Limited |
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Type of site | Entertainment news |
Founded | 19 March 2015; 9 years ago (2015-03-19) |
Headquarters | London,England,United Kingdom |
Founder(s) |
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Editor | Tom East |
CEO | Joshua Nino[1] |
Revenue | ![]() |
URL | dexerto dexerto |
Dexerto is avideo game andentertainment news website operated byDexerto Limited.[3][4] Founded in 2015 and headquartered inLondon, the site originally focused onesports but later shifted towardstabloid-style coverage of video games andinternet culture, with a particularly strong focus oninternet personalities.[5]
Dexerto was founded on 19 March 2015 by Joshua Nino, Chris Marsh, Mike Kent, and Nicolas Hulsmans to cover esports.[6][7] It originally launched as two website, one inEnglish and the other inFrench.[5] A Spanish website was also launched.[7] The coverage of the website subsequently shifted. A 2022Business Insider article described its coverage as "evolv[ing] to chronicle broader online culture, with a flair for drama in the gaming space and beyond",[5] with a particular focus on drama and controversies involvinginternet personalities, who attract broader interest than esports, while continuing to cover esports to some degree. Esports analyst Rod Breslau described the website as the "TMZ of esports". Founder Nino described the website as being staffed by both "amateur bloggers and veteran esports journalists alike". Some internet personalities likePokimane accuse Dexerto of producingclickbait content about them.[5]
Dexerto director Mike Kent won joint "Reporter of the Year" at the 2018 UK Esports Awards.[8] In 2020Axios described the website as "The most high-profile independent [esports] outlet".[9] In September 2020, the site named veteran esports journalistRichard Lewis as editor-at-large.[10] In 2022,Dexerto's users exceeded 30 million per month, and the company reported in excess of $10 million in revenue.[5] Also in 2022, the site was involved in controversy after tweeting "Former porn starAdriana Chechik gets her back blown out, this time by a hard floor atTwitchCon" after Chechik had suffered major spinal injuries after falling at that yearsTwitchCon. Thetweet was subsequently deleted.[5]