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Choi Gee-sung | |
|---|---|
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| Born | (1951-02-02)2 February 1951 (age 74) |
| Alma mater | Seoul National University |
| Occupation(s) | President and Chief Executive of the digital media division atSamsung Electronics |
| Korean name | |
| Hangul | 최지성 |
| Hanja | 崔志成 |
| RR | Choe Jiseong |
| MR | Ch'oe Chisŏng |
Choi Gee-sung (Korean: 최지성; born 2 February 1951)[1] is President and Chief Executive of the digital media division atSamsung Electronics, overseeing the third-largest business group of the South Korean company, which includestelevisions,flat-panel screens,MP3 players,personal computers, and other consumer electronics.[2] He was aNew York City torchbearer for the2004 Summer Olympics relay.
Choi grew up inChuncheon,Gangwon Province, where he attended Chuncheon Middle School and Chuncheon High School. He graduated fromSeoul National University's Department of Business in 1977.[1]
Choi had a stint as chief design officer and established Samsung's chip business in Europe in the 1980s. He is best known as a marketing expert, however, and is credited with having steered Samsung past Sony (SNE) to become the world's No. 1 TV brand in 2006. Choi took over the running of Samsung's mobile phone business in January 2007. By September 2008, the company's global market share stood at 17.1%—second only to Nokia and up from 14.4% in 2007.
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