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Cachet Hospitality Group (CHG) is a lifestyle branding and management company based inNew York.
Cachet Hospitality Group was co-founded byAmerican investorRobert Roche and Alexander Mirza in May 2013.[1] Other founding senior executives of the company included David Laris, Kimy Chen,[2] Yvonne Choi,[3] Martin Key and Aaron Griffiths.
In 2014, Cachet acquired the rights to theURBN hotel brand from its founders Scott Barrack and Jules Kwan.[4]
Cachet raised convertible debt capital from formerHilton board member John Notter, DMAC Vice Chairman Farooq Arjomand and Merchants Hospitality in its 3rd and 4th years with properties open and under development inChina,Thailand, the U.S. andMexico.
Cachet negotiated an Asia-Pacific joint venture withWahlburgers, Cachet, and Cachet investor Farooq Arjomand.
In September 2017, Cachet opened its first hotel in New York City.[5]
