TheBe The Sun Tour (stylized asSeventeen World Tour Be The Sun, in all caps) was the fourth world concert tour headlined by South Korean boy groupSeventeen. The tour began on June 25, 2022, at theGocheok Sky Dome in Seoul, South Korea, and concluded on December 28, 2022, atGelora Bung Karno Madya Stadium in Jakarta, Indonesia.
Demonstrating significant growth in Seventeen's popularity, the tour included the group's first performances atTokyo Dome andKyocera Dome in Japan, as well as at the world's largest indoor arena, thePhilippine Arena, where they became the first K-pop act to perform.[1]
Following multiple tour cancellations as a result of theCOVID-19 pandemic, the Be The Sun tour marked Seventeen's return toconcert tours following the release ofFace the Sun in May 2022. The first announcement included stops in South Korea, Canada, and the United States,[2] with further stops in Southeast Asia and Japan announced later.[3]
To commemorate the tour, Seventeen,Pledis Japan andHybe Japan collaborated with local businesses and attractions to arrange activities for fans in the lead-up to the shows in Nagoya, Osaka, and Tokyo.[4]
All three cities had events includingstamp rallies, themed cafes with dishes selected by the members, and photo zones, while each city had exclusive activities based on the local attractkions. In Tokyo, theTokyo Skytree was lit up in orange in line with the theme of the tour, alongside a pop-up store inShibuya. In Osaka, certain trains were wrapped in orange material with the members images, and the OsakaHep Five Ferris Wheel was also lit up in orange. In Nagoya, alaser show and photo exhibit were held for fans.[5]
Hyunrock Han, CEO of Hybe Japan, noted that the intention of the events was not just to appeal to Seventeen fans, rather, the idea was to promote and revitalize local attractions, including larger and smaller businesses alike.[4]
Franchesca Judine Basbas reviewed the Seoul concerts forBandwagon Asia, describing the concerts as "an insanely high precedent for what's to come", highlighting the live band and the group's energy throughout the four-hour performance.[6] Teta Alim reviewed the concert in Washington D.C. forthe Washington Post, noting that the group lived up to their reputation, making it "impossible for any bad mood to persist during their nearly three-hour set", despite two of the group's members being absent after having contractedCOVID-19.[7]Sara Delgado ofTeen Vogue wrote that the group "radiated as much energy as the tour's moniker".[8]
^Basbas, Franchesca Judine (June 27, 2022)."SEVENTEEN bring the heat with 'BE THE SUN' Seoul concerts — gig report".SEVENTEEN bring the heat with 'BE THE SUN' Seoul concerts — gig report | Bandwagon | Music media championing and spotlighting music in Asia.Archived from the original on April 8, 2024. RetrievedAugust 9, 2024.
