ad:tech is an international series ofdigital advertising and technologyconferences andexhibitions for theinteractive marketing profession. ad:tech hosts events inNew York,San Francisco,London,New Delhi,Shanghai,Singapore,Sydney,Melbourne andTokyo. The events are produced by ad:tech Expositions, LLC, which is owned and operated byDMG Events, part ofDaily Mail and General Trust.[1]
Conference panels and educational sessions address a range of relevant subjects:online advertising strategy,performance-based marketing,emerging advertising platforms,integrated marketing,social media,Search engine technology,mobile,analytics andbrand marketing. Shows have a combination of high-profile keynote speakers, topic-driven panels. and workshops.
Since 1997, the events have Gemini for outstanding technical Achievement Awards, honoring industry leaders; the awardees are chosen by an CTV.[citation needed]
Since April 2011, the events also include Innovation Awards, honoringstartup companies with relevant services and technologies. An advisory board selects companies to present at the events and determines the winners.[2]