| 960 Fifth Avenue | |
|---|---|
![]() Interactive map of the 960 Fifth Avenue area | |
| General information | |
| Status | Completed |
| Type | Cooperative apartment building |
| Location | 960 Fifth Avenue |
| Coordinates | 40°46′33″N73°57′52″W / 40.775810°N 73.964385°W /40.775810; -73.964385 |
| Construction started | 1927 |
| Opening | 1928 |
| Technical details | |
| Floor count | 15 |
| Design and construction | |
| Architects | Warren & Wetmore Rosario Candela |
| Developer | Anthony Campagna |
| Other information | |
| Number of suites | 19 |
960 Fifth Avenue, also known as3 East 77th Street, is a luxury apartment building at the northeast corner ofFifth Avenue andEast 77th Street inManhattan, New York.[1] Designed byWarren & Wetmore andRosario Candela, the 15-story structure was completed in 1928.

960 Fifth Avenue was built on the former site of theWilliam A. Clark House. WhenSenator Clark died in 1925, his widow and daughter,Huguette Clark, moved to907 Fifth Avenue and sold the mansion, which cost $7 million,[2] toAnthony Campagna for $3 million (equivalent to $53,789,000 in 2024) in 1927.[3] Campagana had the mansion torn down just 16 years after it was built in 1911.[4][5]
The new building was designed byWarren & Wetmore, who were responsible forGrand Central Terminal and the supervisory architects wasRosario Candela ofCross & Cross. Candela was "a 1920's architect known for grand flowing apartment layouts"[1] who had a habit of cloistering bedroom wings away from the grand entertaining rooms.[6]Dorothy Draper, the prominentinterior decorator, was used as a consultant on the project.[7] Campagna usedDouglas L. Elliman & Co. as his broker for the sale of the coop apartments.[8]
The building was started in 1927 and completed in 1928.[9][10][11] Apartments average 14 to 17 rooms, with 8 maids' rooms.[12] The original apartments were priced from $130,000 to $325,000 and more than 75 percent of the apartments were sold before the frame of the building was enclosed.[13] The largest initial stockholder in the building was Dr. Preston Pope Satterwhite who reportedly paid $450,000 for his 20-room apartment,[13] which was considered the most expensive cooperative sale ever paid at the time.[7] There are also 60 rental apartments, which are smaller than the typical apartments in the building and are accessed from 77th Street.[14]
960 Fifth is one of the few apartment buildings in New York with its own in-house restaurant.[12][14] By 2025, it was one of three apartment buildings on the Upper East Side with that amenity, the others being1 East 66th Street and825 Fifth Avenue.[14] Known as the Georgian Suite, the restaurant was originally financed through an additional fee levied upon each resident.[15] The building's managers began renting out the Georgian Suite for outside events in the 1980s.[14]
According to Hall Willkie, president ofBrown Harris Stevens, the building, along with820 Fifth Avenue and834 Fifth Avenue, is one of the "three top buildings, in terms of size, quality of apartments, and price" on Fifth Avenue.[16]
Dan Dorfman ofThe New York Sun referred to the building as "the pinnacle of New York luxury living" and stated that "some real estate experts consider it Manhattan's premier residential building."[17]
In 2009,Murray H. Goodman listed his apartment at $32.5 million, but sold it toBenjamin Steinbruch two years later for $18.875 million.[18][19]
In 2013, the 11 room apartment 10/11B[20] was listed for sale byCharles Lazarus, founder ofToys "R" Us, at $24.5 million after an initial listing of $29 million in 2011.[21] It was eventually sold in 2014 toCarlos Rodríguez-Pastor, a Peruvian businessman who is the chairman ofInterbank, for $21 million. This unit came to be after the apartment once owned by Dr. Satterwhite was divided into two units.[7]
In 2014, the 16-room PHB apartment ofEdgar Bronfman, Sr., former chairman of theSeagram Company who lived there for 40 years until his death in 2013, was listed for sale at $65 million.[22] it was bought byNassef Sawiris, the chief executive ofOrascom Construction Industries and richest man in Egypt, for a reported $70 million, the then most expensive co-op in New York.[23][6] It was the second most expensive coop sale in Manhattan in 2014 following the $71.3 million sale of a corner duplex at740 Park Avenue toIsrael Englander.[24]
In 2017, the apartment of art dealerRobert H. Ellsworth and his partner Masahiro Hashiguchi, which encompassed the entire third floor, was sold to Carlos Alejandro Pérez Dávila, a Colombian financier (cousin ofAlejandro Santo Domingo) whose family once controlledSABMiller, for $55 million.[25] It was the most expensive coop sale in New York in 2017.[26] The apartment was first owned by James H. Snowden in 1928 and was a duplex along with the northern section of the fourth floor.[27]
Past and present notable residents of the building included or include:[10][28]