| 2011 MTV Video Music Awards | ||||
|---|---|---|---|---|
 | ||||
| Date | Sunday, August 28, 2011 | |||
| Location | Nokia Theatre (Los Angeles,California) | |||
| Country | United States | |||
| Most awards | Katy Perry andAdele (3 each) | |||
| Most nominations | Katy Perry (10) | |||
| Website | www | |||
| Television/radio coverage | ||||
| Network | MTV andVH1 | |||
| Produced by | Amy Doyle Garrett English Jesse Ignjatovic Dave Sirulnick | |||
| Directed by | Hamish Hamilton | |||
| ||||
The2011MTV Video Music Awards took place on August 28, 2011 at theNokia Theatre in Los Angeles, honoring the best music videos from the previous year. On July 20, the nominees were announced.Katy Perry received the most nominations this year at ten, followed byAdele, andKanye West, who were both tied at seven.[1] ABritney Spears tribute was held, consisting of adult and children dancers alike, they wore costumes based on the music videos of Spears.Hamish Hamilton directed the show.
At the ceremony, Katy Perry won three awards, including top prizeVideo of the Year for "Firework". Adele also won three awards, all in the technical fields, includingBest Cinematography,Best Art Direction andBest Editing for "Rolling in the Deep". Britney Spears won a total of two awards,Best Pop Video for her single "Till the World Ends" and theMichael Jackson Video Vanguard Award for her influence and impact in music.Lady Gaga also won two awards, includingBest Female Video for "Born This Way".[2]Other winners includedBeyoncé,Justin Bieber,Tyler, the Creator,Nicki Minaj,Kanye West (shared with Perry),Foo Fighters, and theBeastie Boys who all won one apiece.[3][4]
During the awards ceremony,Beyoncé revealed that she was pregnant withher first child, when she ended her performance of "Love on Top" (2011).[5]The Huffington Post later confirmed that Knowles was five-months pregnant and her pregnancy announcement had broken the "most tweets per second recorded for a single event" Twitter record, receiving 8,868 tweets per second.[6] MTV reported that Knowles' performance of "Love on Top" and the announcement of her pregnancy at the awards ceremony combined with Britney Spears tribute helped 2011's MTV Video Music Awards become the most-watched broadcast in MTV history, pulling in 12.4 million viewers. In addition, data fromGoogle Insights showed that the most searched for term from August 29, 2011 to September 4, 2011 was "Beyonce pregnant" which reached 'breakout' levels – a term used by Google to describe a search with an increase of over 5,000 percent.[7]
| Performer(s) | Song(s) |
|---|---|
| Pre-show | |
| Cobra Starship Sabi | "You Make Me Feel..." |
| Main show | |
| Lady Gaga Brian May | "Yoü and I" |
| Jay-Z Kanye West | "Otis" |
| Pitbull Ne-Yo Nayer | "Give Me Everything" |
| Adele | "Someone Like You" |
| Chris Brown | "Yeah 3x" "Beautiful People" |
| Dance tribute toBritney Spears | "...Baby One More Time" "Oops!... I Did It Again" "Stronger"(interlude) "(You Drive Me) Crazy"(interlude) "Toxic" "Circus" "Me Against the Music" "Hold It Against Me"(interlude) "I'm a Slave 4 U" "Till the World Ends" |
| Beyoncé | "Love on Top" |
| Young the Giant | "My Body" |
| Bruno Mars | Tribute toAmy Winehouse “Valerie” |
| Lil Wayne | "How to Love" "John" |
"Price Tag"
"Girls Just Want to Have Fun"
"Do It Like a Dude"
"Rainbow"
"Firework"
"Domino"
"No Scrubs"
"Who's Laughing Now"
"Forget You"
"Nobody's Perfect"
"Mamma Knows Best"
Nominees were announced on July 20, 2011.[8] Winners are inbold.
| Wins | Artist |
|---|---|
| 3 | Adele |
| Katy Perry | |
| 2 | Britney Spears |
| Lady Gaga |
| Nominations | Artist |
|---|---|
| 10 | Katy Perry |
| 7 | Adele |
| 6 | Kanye West |
| 4 | Bruno Mars |
| Eminem | |
| Lady Gaga | |
| 3 | Beyoncé |
| Nicki Minaj | |
| Thirty Seconds to Mars | |
| 2 | Beastie Boys |
| Britney Spears | |
| Chris Brown | |
| Foster the People | |
| Manchester Orchestra | |
| Pitbull | |
| Tyler, the Creator |