The following is the1953–54 network television schedule for the four major English language commercialbroadcast networks in the United States. The schedule coversprimetime hours from September 1953 through March 1954. The schedule is followed by alist per network of returning series, new series, and series cancelled after the1952–53 season.

Despite hit filmed programs such asI Love Lucy, bothWilliam S. Paley ofCBS andDavid Sarnoff ofNBC were said to be determined to keep most programming on their networks live.^[1] Filmed programs were said to be inferior to the spontaneous nature of live television. Thus, NBC and CBS continued to schedule many live programs, including two new 1953 fall NBC seriesThe Dave Garroway Show andBonino. According to Brooks and Marsh (2007), Garroway's show "was faced with overwhelming competition fromMama andOzzie & Harriet, which were running opposite on CBS and ABC, and it only lasted a single season".^[2]Bonino did not even last the full season. CBS had more luck with new live programsPerson to Person andMy Favorite Husband (which would later make the switch to film).

ABC, perennially in third or fourth place among the four U.S. television networks, had been on the verge of bankruptcy, but the February 1953 merger of United Paramount Theaters with ABC had given ABC a $30 million cash infusion. ABC revamped its schedule for Fall 1953 with big-budget programs. New ABC programs includedMake Room for Daddy, and an ABC version of NBC's popularKraft Television Theatre; the strategy was designed to "take on CBS and NBC with a strong schedule".^[3]

In contrast to ABC's revamped schedule,DuMont's Fall 1953 prime time schedule looked weak, with programs that were "doomed from the start by third-rate scripts and cheap production."^[4] The 1953–54 season would be the last year DuMont was able to schedule nearly 20 hours of programming inprime time. By the 1954–55 season, DuMont would be forced to cut back its schedule,^[2] while the other three networks continued to expand.

During the 1953 season, both DuMont and ABC "made sporadic efforts to compete for the daytime audience, but faced so many problems just filling prime time that they found it much more efficient to focus primarily on weekend sports".^[3] DuMont paid $1.3 million in 1953 for the rights to broadcastNational Football League games in prime time; starting December 12, DuMont also broadcast a series ofNBA basketball games, the first time pro basketball was seen regularly on network TV. Both DuMont and ABC "were especially aggressive in pursuit of sports broadcasts because they were desperately in need of special attractions to bring in viewers".^[3]

Each of the 30 highest-rated shows is listed with its rank and rating as determined byNielsen Media Research.^[5]

  Yellow indicates the programs in the top 10 for the season.

  Cyan indicates the programs in the top 20 for the season.

  Magenta indicates the programs in the top 30 for the season.

• On CBS,The Jack Benny Program alternated withPrivate Secretary every third week. As of February 14, 1954,Letter to Loretta on NBC becameThe Loretta Young Show.
• On April 18, 1954,The Martha Wright Show replacedThe Jane Pickens Show, starring vocalistJane Pickens Langley, at the 9:15 p.m. time slot on Sundays on ABC.Pickens had previously replacedThe Orchid Award.

• On April 26, 1954,The Tony Martin Show replacedThe Arthur Murray Party on NBC. Both programs were fifteen minutes in length.
• From April 6, 1953, to December 7, 1953, DuMont airedMonodrama Theater Monday through Friday at 11pm ET.

(*) FormerlyTexaco Star Theater

On ABC,The United States Steel Hour alternated withThe Motorola Television Hour.

On NBC,Summer Playhouse was a summeranthology series made up of repeats of episodes from other anthologyseries.

* starting March 11

* also known asTrouble with Father

Note: The * indicates that the program was introduced in midseason.

• McNeil, Alex. (1996).Total Television: The Comprehensive Guide to Programming from 1948 to the Present. Fourth edition. New York: Penguin Books.ISBN 0-14-024916-8.
• Brooks, Tim & Marsh, Earle (1984).The Complete Directory to Prime Time Network TV Shows (3rd ed.). New York: Ballantine.ISBN 0-345-31864-1.
• Heldenfels, R(ichard) D. (1994).Television's Greatest Year: 1954. New York: Continuum.ISBN 0-8264-0675-0.

• McNeil, Alex.Total Television. Fourth edition. New York: Penguin Books.ISBN 0-14-024916-8.
• Brooks, Tim & Marsh, Earle (2007).The Complete Directory to Prime Time Network and Cable TV Shows (9th ed.). New York: Ballantine.ISBN 0-345-31864-1.

• United States primetime network television schedules
• 1953 in American television
• 1954 in American television

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