Marketing Attribution Models

Python Class created to address problems regarding Digital Marketing Attribution.

Marketing Data Sync

First Party data integration solution built for marketing teams to enable audience and conversion onboarding into Google Marketing products and Facebook Ads.

Easy Collect

A library meant to assist during an Google Analytics implementation

Penguin Datalayer Collect

A data layer quality monitoring and validation module, this solution is part of the Raft Suite ecosystem.

Roger Watcher

Roger Watcher is a powerful extension to validate the implementation of Universal Analytics.

Analytics Watcher

Extensão do Google Chrome para ajudar na depuração do Universal Analytics.

Penguin Adinfo

It allows the control and standardization of the use of parameterization and nomenclature of digital media.

Site Speed Dashboard

Tool for extracting and visualizing performance data (mobile and desktop) from a given list of urls

Penguin Datalayer

Crawler assistido para validação de objetos enviados à camada de dados (Data Layer)

Jekyll Update Pages Action

Update multiple gh-pages without generating new commit

Penguin Document Formatter

A document reader to extract Google Analytics planned events to use on the Raft Suite Data Quality

Penguin Datalayer Core

Validation core engine for the data layer of the Raft Suite ecosystem.

Raft Suite Hub

O Hub é a solução responsável por centralizar a consolidação dos dados no BigQuery, ferramenta escolhida para servir de data warehouse do raft-suite.

Template Js Cloudfunction With Terraform

Template to build CF with unit and integration test

Pipeline Penguin

Customer Journey Analysis Toolbox

Repositório com funções, bibliotecas e notebooks para auxiliar o processo de análise de jornadas utilizado em projetos DP6