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DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization SolutionsLearn More
DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization SolutionsDV will integrate customer journey insights, advanced attribution, performance analytics, and AI-powered activation into a unified platform to drive better outcomes.The transaction also expands DV’s value proposition to mid-market and direct response advertisers.

Making the Digital Advertising Ecosystem Stronger, Safer and More Secure

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DV is committed to preserving a free, ad-supported Internet that is impactful for brands, sustainable for publishers and respectful of consumer choice.



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