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Početna »Sinteza 2019 - International Scientific Conference on Information Technology and Data Related Research »Information Technology in Education and Digital Transformation, Culture and Creative Industries

Current Applications of Artificial Intelligence in Tourism and Hospitality


DOI:https://doi.org/10.15308/Sinteza-2019-84-90
Authors:
Sonja Zlatanov
Jovan Popesku

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Keywords:
Intelligent systems,chatbots,robots,AI empowered travel bots,digitaltravel assistants.


Abstract:
The revolution brought about with the development of ICTs has caused dra-matic changes in tourism and hospitality industry. The Travel 2.0 websitescharacterized by sharing information freely have been prevailing for sometime now and are paving the way for the use of even more sophisticated in-telligent systems in tourism and hospitality. Considering the complexity ofthe travel-related decision making process, intelligent systems and tourismfit in perfectly. Service automation, artificial intelligence and robots haveprovided tourism companies and organizations with vast new opportunities.Artificial intelligence has already been adopted to some extent in variousparts of tourism industry, however, the scientific literature on the subjectcontinues to be scarce. This paper intends to continue the discussion on theartificial intelligence applications in tourism which has just started recently,thus providing much needed scientific view of the subject.

CITATION:

IEEE format

S. Zlatanov, J. Popesku, “Current Applications of Artificial Intelligence in Tourism and Hospitality,” in Sinteza 2019 - International Scientific Conference on Information Technology and Data Related Research, Belgrade, Singidunum University, Serbia, 2019, pp. 84-90. doi:10.15308/Sinteza-2019-84-90

APA format

Zlatanov, S., Popesku, J. (2019). Current Applications of Artificial Intelligence in Tourism and Hospitality. Paper presented at Sinteza 2019 - International Scientific Conference on Information Technology and Data Related Research. doi:10.15308/Sinteza-2019-84-90

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