Page Summary

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• The Campaign Audience View in Google Ads reporting provides performance data for Display, YouTube, and RLSA campaigns based on audience criteria.

• It includes a variety of metrics such as conversions, cost, clicks, and impressions, segmented by factors like ad network, device, and time period.

• Users can leverage this view to analyze campaign effectiveness and optimize audience targeting strategies.

• This view offers detailed information about various fields, segments, and metrics, allowing for comprehensive campaign analysis and reporting.

• For advanced analysis, the view supports conversion date-based metrics, offering insights into conversion patterns over time.

A campaign audience view. Includes performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated by campaign and audience criterion. This view only includes audiences attached at the campaign level.

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fieldswill not segment metrics in yourSELECT clause.

Fields/Segments/Metrics

This page shows all metrics and segments that can be put in the same SELECT clause as the fields ofcampaign_audience_view. However, when you specifycampaign_audience_view in the FROM clause, some metrics and segments cannot be used. Use the following filter to show only the fields that can be used whencampaign_audience_view is specified in the FROM clause.

Iscampaign_audience_view specified in the FROM clause of your query?