AdType

The possible types of an ad.

Proto definition

Enums

APP_AD

The ad is an app ad.

APP_ENGAGEMENT_AD

The ad is an app engagement ad.

APP_PRE_REGISTRATION_AD

Universal app pre-registration ad.

CALL_AD

Call ad.

DEMAND_GEN_CAROUSEL_AD

Demand Gen carousel ad.

DEMAND_GEN_MULTI_ASSET_AD

Demand Gen multi asset ad.

DEMAND_GEN_PRODUCT_AD

Demand Gen product ad.

DEMAND_GEN_VIDEO_RESPONSIVE_AD

Demand Gen video responsive ad.

DYNAMIC_HTML5_AD

The ad is a display upload ad with one of the DYNAMIC_HTML5_* product types.

EXPANDED_DYNAMIC_SEARCH_AD

The ad is an expanded dynamic search ad.

EXPANDED_TEXT_AD

The ad is an expanded text ad.

HOTEL_AD

The ad is a hotel ad.

HTML5_UPLOAD_AD

The ad is a display upload ad with the HTML5_UPLOAD_AD product type.

IMAGE_AD

This ad is an Image ad.

IN_FEED_VIDEO_AD

In-feed video ad.

LEGACY_APP_INSTALL_AD

The ad is a legacy app install ad.

LEGACY_RESPONSIVE_DISPLAY_AD

The ad is a legacy responsive display ad.

LOCAL_AD

The ad is a local ad.

RESPONSIVE_DISPLAY_AD

The ad is a responsive display ad.

RESPONSIVE_SEARCH_AD

The ad is a responsive search ad.

SHOPPING_COMPARISON_LISTING_AD

The ad is a Shopping Comparison Listing ad.

SHOPPING_PRODUCT_AD

The ad is a standard Shopping ad.

SHOPPING_SMART_AD

The ad is a Smart Shopping ad.

SMART_CAMPAIGN_AD

Smart campaign ad.

TEXT_AD

The ad is a text ad.

TRAVEL_AD

Travel ad.

UNKNOWN

The received value is not known in this version.

This is a response-only value.

UNSPECIFIED

No value has been specified.

VIDEO_AD

The ad is a video ad.

VIDEO_BUMPER_AD

Video bumper ad.

VIDEO_NON_SKIPPABLE_IN_STREAM_AD

Video non-skippable in-stream ad.

VIDEO_RESPONSIVE_AD

Video responsive ad.

VIDEO_TRUEVIEW_IN_STREAM_AD

Video TrueView in-stream ad.

YOUTUBE_AUDIO_AD

YouTube Audio ad.

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Last updated 2026-01-22 UTC.