BiddableKeyword
Page Summary
KeywordPart is a biddable keyword within an ad group.
It requires text and match type, and can have an optional maximum CPC bid in micros that overrides ad group settings for forecasting.
A biddable keyword part of an ad group.
| Fields | |
|---|---|
| Required. Keyword. Must have text and match type. |
|
A max cpc bid in micros that overrides the ad group level max cpc bid in forecast simulation. This value will override the max cpc value set in the bidding strategy and ad group. Only specify this field for bidding strategies that support max cpc values. |
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Last updated 2025-12-12 UTC.