Contentediting tools with reusablethemes enable creators to publish professional-looking websites without the need for custom development.

This is the long tail of web publishing dominated byWordPress and platforms likeWix andShopify.

Web frameworks likeNext.js start with developers first. Even when they are integrated with aCMS, the dependency on developers remains.

An ideal web publishing architecture incorporates 3 key elements:

1. Atheme that ensures content looks great on all devices.
2. A usable contenteditor with built-in theme awareness.
3. Fast, reliable webhosting for the rendered content.

Publishers need efficient editing tools. If you're building tools for web publishing, don't forget the editor experience.