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The details are not the details. They make the design.”

— Charles Eames

These guidelines are meant to help you create things that live in the Dropbox ecosystem and express our brand in the best way possible. But they’re just the beginning. What’s next is up to you.

All of this information is a toolkit. Go use it to make things. Really cool, well-designed things. Then share them with us, and the world. We can’t wait to see them.

Brand Partner Toolkit
Legal Branding Resources
Dropbox Design
Dropbox Brand Studio
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Daybreak Studio
Partner Info
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Logo

Our logo is the most instantly recognizable symbol of the brand

System

The Dropbox logo has two expressions-

Version A

The full logo

The Dropbox logo is made up of two elements: the glyph and the word mark. It’s the foundational logo for high level branding applications, like partnerships and video applications.

Version B

The tab

The Tab is a combination of the glyph within a plane. It’s most often accompanied by the word mark somewhere in the composition. Unlike the full logo, whenever the Tab is used, layout originates from it.

The Tab serves as a fulcrum that organizes and motivates the page layout. The Tab is a plane.

Planes are at the heart of our visual identity

They distinguish groups of content, ensuring hierarchy, recognition, and cohesion across platforms and devices.


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