1 online resource (xvii, 285 pages)

Don't know a tweet from a tweep? Here's everything you need to join the social media movement! Master the lingo, tools, and techniques you need to use all forms of social media

The information superhighway becomes a two-way street -- Blogs: the voice of the people -- Twitter: the microblog with the macro impact -- It takes a village: social networks -- Facebook: the social network that ate the world -- MySpace: the social network rock star -- Friendster: the social network that started it all -- LinkedIn: the social network for professionals -- Photo sharing: a picture beats 140 characters -- Video sharing: not your father's home movies -- Social bookmarking: sharing your favorite links -- The social news: all the news you think is fit -- Opinion and reviews: would you consider this plumber? -- Wikis: getting everyone on the same page -- Wikipedia: all the world's user-generated knowledge -- Virtual worlds: a different kind of avatar -- Location sharing: the who gets a where -- Social media and education: teaching the digital natives -- Social media marketing: creating buzz with the social web -- What's next on the horizon for social media

Includes bibliographical references (pages 255-271) and index

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