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Fan-Powered Consumer Insights

FanDNA provides research and consumer insights about entertainment and gaming, powered by Fandom's audience of 350 million global fans.

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Featured Insight

Inside Fandom: The Power of Me Time

Unlock strategies to authentically connect with audiences during their “Me Time” and drive deeper engagement among consumers.

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Multicultural Fans - A Personally Invested Audience

Unlock the key insights on celebrating diversity and inclusion through Fandom's Multicultural Insights Report.

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Travel and Entertainment - Help Fans Celebrate their Fandoms IRL

Unlocking new growth possibilities and connecting with fans through fandom-related travel experiences!

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Inside Gaming 2023 - Gaming Across Generations

Uncover the Mindset and Motivations of Gamers Across Generations.

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Inside Anime 2023 - A Young, Diverse, and Growing Fanbase

Learn More About Anime Fans - A Market That Will Reach $44B By 2027.

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Inside Fandom 2022 - Decoding Fan Identity

Decoding Fan Identity and Unlocking Audience Engagement.

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2022 State of Gaming Report - Four Key Industry Issues

Insights from Fans on the Latest Gaming Trends.

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