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Authors | Eric Schmidt,Jonathan Rosenberg |
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Language | English |
Subject | Business |
Genre | Non-fiction |
Publisher | Grand Central Publishing |
Publication date | September 2014; 10 years ago (2014-09) |
Publication place | United States |
Media type | Hardcover,Ebook |
Pages | 304 (hardcover) |
ISBN | 9781455582341 |
How Google Works is a book co-written byGoogle's Executive Chairman and ex-CEOEric Schmidt and formerSVP of ProductsJonathan Rosenberg. The authors explain how technology has shifted the balance of power from companies to consumers and make the argument that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees, dubbed "smart creatives". The book is inEnglish and was published on 23 September 2014 byGrand Central Publishing, a division ofHachette Book Group. Thehardcover version is 304 pages in length. Covering various topics such as corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes fromGoogle's history. It became aNew York Timesbestseller.
The book is divided into several main sections: