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Home Chef

From Wikipedia, the free encyclopedia
Meal kit company

Home Chef
Company typeSubsidiary
IndustryMeal kits
FoundedJune 2013; 11 years ago (2013-06)
FounderPatrick Vihtelic
HeadquartersChicago,Illinois
Area served
United States
Key people
Patrick Vihtelic (CEO)
ServicesMeal delivery service
Number of employees
Over 800[1]
ParentKroger
Websitewww.homechef.com

Home Chef is aChicago-basedmeal kit andfood delivery company that delivers pre-portioned ingredients and recipes to subscribers weekly in the United States.[2][3][4] According to the company it delivers three million meals monthly to its subscribers.[5]

On May 24, 2018,Kroger announced they were acquiring Home Chef for $200 million with an additional $500 million in incentives if certain targets were met by Home Chef.[6][7][8] The acquisition closed during the end of June 2018 and the meal kits began to be stocked at Kroger stores in the middle of 2018.[9][10]

Overview

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Home Chef is a meal delivery service that provides a box of pre-portioned fresh ingredients directly to consumers that are ready to cook. With distribution centers in Chicago,Los Angeles, andLithonia, Georgia, Home Chef delivers meals to all of the lower 48 states.[11] Each meal kit comes with recyclable packaging, pre-portioned ingredients, and meal instructions. The rotating menu includes up to 15 meals[12] for dinner, and the company also provides a weekly breakfast, lunch, smoothie and fruit basket option.[13]

History

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Founder and CEO, Patrick Vihtelic started Home Chef in June 2013.[14] In September 2016, the company raised $40 million in funding from consumer-focused private equity fund L Catterton.[15] In late 2017, Home Chef started selling their products throughWalmart, in addition to its website.[16]

The meal kits were available in selectKroger andWalgreens locations at the end of 2018.[17]

In early 2019, Home Chef added a customization feature, where the user can swap the protein, double the amount of protein or upgrade to a higher grade of protein by using the website.[18]

In August 2019, Home Chef launched Fresh and Easy, another meal kit provider and food delivery service.[19]

References

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  1. ^Ori, Ryan (February 2, 2017)."Home Chef moving HQ to Wrigley Building".Crain's Chicago Business. RetrievedJanuary 4, 2018.
  2. ^Mangis, Carol (January 1, 1970)."Home Chef Meal Delivery Service Review & Rating".PC Magazine. RetrievedDecember 23, 2017.
  3. ^"Your lunch, disrupted".Crain's Chicago Business. RetrievedDecember 23, 2017.
  4. ^Rajn, Brandt Ranj (November 8, 2017)."How Home Chef, one of the newest meal subscription boxes, stacks up against its competition".Business Insider. RetrievedDecember 23, 2017.
  5. ^Schug, Debra (March 2, 2018)."Home Chef opens new Chicagoland-area facility".Food Engineering.
  6. ^ Neil Stern (May 23, 2018).Kroger Buys Home Chef as the Meal Kit Industry Rapidly Consolidates Forbes. Retrieved May 24, 2018.
  7. ^Marotti, Ally."Kroger deal to acquire Chicago meal kit company Home Chef could be worth as much as $700M".chicagotribune.com. RetrievedApril 14, 2020.
  8. ^Haddon, Heather (May 23, 2018)."Kroger Buys Meal-Kit Company Home Chef in Latest Online Acquisition".Wall Street Journal.ISSN 0099-9660. RetrievedApril 14, 2020.
  9. ^Watson, Elaine (July 1, 2018)."Home Chef gears up for Kroger meal kit launch: 'We're been solving the dinner next week problem, but not the dinner tonight problem'".Food Navigator. RetrievedJuly 3, 2018.
  10. ^"Kroger acquiring Home Chef as it expands into meal delivery space".CNBC. June 1, 2018. RetrievedApril 14, 2020.
  11. ^Ha, Anthony."Meal kit service Home Chef raises $40M".TechCrunch. RetrievedSeptember 29, 2016.
  12. ^"The Home Chef Menu For the Week of June 04".Home Chef. RetrievedMay 29, 2018.
  13. ^Sims, Bob."Home Chef secures growth capital".Meat and Poultry. RetrievedJune 14, 2016.
  14. ^"Meal kit company Home Chef reviews options including sale: sources".Reuters. June 22, 2017. RetrievedDecember 23, 2017.
  15. ^Linder, Matt."Home Chef raises $40 million, its biggest funding round yet".DigitalCommerce360.
  16. ^"Walmart and Amazon Compete for the $5 Billion Meal-Kit Market That's Slipping Away From Blue Apron".The Motley Fool. December 19, 2017. RetrievedDecember 23, 2017.
  17. ^"Kroger Rolls Out Meal Kits, Curated Assortment at Walgreens". December 5, 2018.
  18. ^"Kroger, Home Chef bringing meal kits to more people". February 7, 2019.
  19. ^"Healthy Dinner Shortcut: No Ingredient Chopping, No Cleanup, Cheaper Than Groceries".Hungry Girl. September 11, 2019. RetrievedNovember 28, 2019.

Further reading

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External links

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Grocery
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