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| Formerly | Turner Broadcasting System Europe (1985–2020) WarnerMedia EMEA (2020–2022) |
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| Company type | Division |
| Predecessors | Discovery Networks EMEA (1989–2022) Switchover Media (2000–2013) |
| Founded | 2 July 1985; 39 years ago (1985-07-02) inLondon, England |
| Founder | |
| Headquarters | |
Area served | |
Key people | |
| Parent | Turner Broadcasting System International (1985–2020) WarnerMedia International (2020–2022) Warner Bros. Discovery International (2022–present) |
| Divisions |
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Warner Bros. DiscoveryEurope, Middle East&Africa(EMEA) is a division ofWarner Bros. Discovery. The division is responsible for managing the collection of theircable andsatellite networks around theEurope, Middle East and Africa regions.
As Turner Broadcasting System Europe
In 1985,Ted Turner launched a European division in London, England,[2] which would reach across the Middle East and African regional feed.[3]
Rebranding as WarnerMedia
In 2019, Turner EMEA would be moving to its new headquarters inOld Street,Shoreditch, London. The new headquarters would have more office space, allowing room for the company's European operations to expand, and a brand new custom-built CNN newsroom.[4] The remaining division was later rebranded as WarnerMedia EMEA by 2020.
It started out with the launch of the Discovery Channel in Europe in 1989. In mid-2007, Discovery Networks Europe was split into two separate branches, Discovery Networks UK and Discovery Networks EMEA,[5] with the following: localised branchesDiscovery Networks Deutschland, Discovery Networks Benelux, Discovery Networks Nordic, Discovery Networks Italia and Discovery Networks EMEA (which served all other territories).[6] Again in 2011, Discovery Networks Europe was split into two key branches Discovery Networks Western Europe (DNWE) and Discovery Networks CEEMEA (Central & Eastern Europe, Middle East and Africa). DNWE was located inLondon and the operations in theUnited Kingdom,Republic of Ireland,Netherlands,Sweden,Denmark,Norway,Finland,France andFlanders. All other operations in Europe are operated by Discovery Networks CEEMEA inWarsaw.
In November 2014, Discovery Networks Western Europe was split into Discovery Networks Northern Europe and Discovery Networks Southern Europe. Its previous Discovery Networks Western Europe served 30 countries including theUnited Kingdom,Ireland,Iceland,Denmark,Sweden,Norway,France, theNetherlands and other territories, comprising 18 brands.[7]
Between 2014 and 2016 Discovery Networks EMEA consisted of the following branches: Northern Europe,CEEMEA, Southern Europe.
From late 2016 all localised operations fall under the umbrella of Discovery EMEA[8] with headquarters inAmsterdam andLondon, and local offices in among otherMilan andWarsaw.[9][10]
Discovery halted all broadcasts of its 15 linear channels to Russia through the Media Alliance partnership on 9 March 2022in response to the Russian invasion of Ukraine.[11]
Discovery EMEA were merged into WarnerMedia, forming Warner Bros. Discovery EMEA in 2022.
Discovery Networks UK was a branch ofDiscovery Networks responsible for overseeing Discovery Networks Europe's channels in theUnited Kingdom and in theRepublic of Ireland. As of autumn 2011, Discovery Networks UK is now operated by Discovery Networks Western Europe.[20]
Discovery Networks UK started out with the launch of the Discovery Channel in Europe in 1989 and was for a long time a part ofDiscovery Networks Europe (DNE). In early 2007, DNE was split into two separate branches, Discovery Networks UK and Discovery Network EMEA, both headquartered in London.[21] As of 2011 Discovery Networks Europe has merged its operations in the UK, Nordic region and other parts of Western Europe to form Discovery Networks Western Europe.[20]
In the UK the Discovery Channel has been the number one factual channel throughout its 20-year history. It has a 47 percent share of the PAYTV factual market (Source BARB/TechEdge).
In 2007, Discovery Networks Europe decided to localize its networks across Europe. This resulted in the establishment of Discovery Discovery Networks Deutschland, Discovery Networks Benelux, Discovery Networks Nordic, Discovery Networks UK and Discovery Networks Italia and Discovery Networks EMEA (which served all other territories).[21][22] As of 2011, operations in theUnited Kingdom,Germany,Italy,Sweden,Denmark,Norway,Finland,France andFlanders are operated by Discovery Networks Western Europe.[20] All other operations in Europe are operated by Discovery Networks CEEMEA in Warsaw.[23]
Discovery Communications Nordic (formerlyDiscovery Networks Nordic[24] andSBS Discovery Media) was a branch of Discovery Networks Northern Europe,[25] a part of Warner Bros. Discovery EMEA. Headquartered inCopenhagen, Denmark, the company representsWarner Bros. Discovery operations in Denmark,Finland,Norway andSweden.
SBS Broadcasting Group's operations in the Nordics
Discovery Networks Nordic
Discovery Networks Nordic previously held responsibility for overseeing Discovery Networks brands inDenmark,Sweden,Norway andFinland with headquarters in Copenhagen. Discovery Networks Nordic's key operations are the localization ofDiscovery Channel and the pan-NordicAnimal Planet. Discovery Networks Nordic also promotes other brands operated by Discovery Networks Europe.
Discovery acquires SBS in Nordics
On 9 April 2013 Discovery's acquisition of SBS Nordic from German media groupProSiebenSat.1 was finalised.[26] At the time of the merger, SBS had been a major commercial broadcaster in Scandinavia for two decades. The combined viewing shares made it the second largest commercial television group in Norway and the third largest in Denmark.
After acquisition
SBS Discovery's radio stations were later sold toBauer Media Group.
Discovery Benelux[27] was a branch ofDiscovery Inc. that was responsible for channels in theNetherlands andBelgium. Founded on 17 September 1997, inAmsterdam, Netherlands[28] Discovery Benelux operatedDiscovery Netherlands,Discovery Flanders,Animal Planet,TLC,Eurosport 1,Eurosport 2 andInvestigation Discovery in the region with local advertising, sponsorship, programming and the use of the local language either dubbed or subtitled. Discovery Benelux also use existing services from Discovery International:Discovery Science.
In 2007, Discovery Networks Europe decided to localize its networks across Europe. This resulted in the establishment of Discovery Networks Deutschland, Discovery Networks Benelux, Discovery Networks Nordic, Discovery Networks UK & Ireland, Discovery Networks Italia and Discovery Networks EMEA (which served all other territories).[29][22] As of 2011, localized operations in theUnited Kingdom &Republic of Ireland,Germany,Italy,Nordic countries (Sweden,Denmark,Norway &Finland),France andBenelux (Netherlands &Flanders) fall underDiscovery Networks Western Europe.[30] All other operations in Europe are operated by Discovery Networks CEEMEA in Warsaw.[31]
In November 2014, Discovery Networks Western Europe was split into Discovery Networks Northern Europe and Discovery Networks Southern Europe.[32]
Travel Channel,Fine Living andFood Network closed in the Netherlands and Flanders on 31 January 2019. Content from these former Scripps television channels has been integrated into the programming ofDiscovery,TLC andInvestigation Discovery in the Benelux.[33]
In 2019 Discovery Benelux launchedDplay, a video on demand streaming service with content ofDiscovery,TLC andInvestigation Discovery. On 5 January 2021,Discovery+ replaced Dplay.[34]
Warner Bros. Discovery Deutschland[35] (formerlyTurner Broadcasting System Deutschland, GmbH;WarnerMedia System Deutschland, GmbH) is the branch ofWarner Bros. Discovery EMEA responsible for the company's brands inGermany,Austria andGerman-speaking parts ofSwitzerland. Its key operations are thefree-to-airDMAX,Tele 5,Discovery Channel,Animal Planet andDiscovery HD. Previously, Discovery Networks Deutschland operatedDiscovery Geschichte a history documentary channel. It was headquartered in Munich. Hannes Heyelmann was the general manager and vice president of the company.[36][37][38][39]
Like other Discovery channels in Europe. Discovery Networks Deutschland utilize existing productions from Discovery Networks Europe andDiscovery Communications.
In 2007, Discovery Networks Europe decided to localize its networks across Europe. This resulted in the establishment of Discovery Discovery Networks Deutschland, Discovery Networks Benelux, Discovery Networks Nordic, Discovery Networks UK & Ireland and Discovery Networks Italia and Discovery Networks EMEA (which served all other territories).[40][41] As of 2011, operations in theUnited Kingdom,Republic of Ireland,Germany,Italy,Sweden,Denmark,Norway,Finland,France andFlanders are operated byDiscovery Networks Western Europe.[42] All other operations in Europe are operated by Discovery Networks CEEMEA in Warsaw.[43]
In early 2011, Discovery International restructured its operations in Europe. In February 2011, it established two key branches which resulted in the amalgamation of its localized networks in Europe.
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