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Nine buys Southern Cross shares

Nine has acquired a 9.9% stake in Southern Cross Media ahead of expected media reforms.

2016-03-18_0143

Nine Entertainment Co. has acquired a 9.9% stake in Southern Cross Media ahead of expected media reforms to relax current ownership regulations.

The Australian reports Nine bought the shares from Macquarie Group at $1.15 a share after it sold down a 15.7 per cent stake to institutions on Thursday night.

The remainder of its 26.1 per cent holding went to Nine, which held $4 billion merger talks with Southern Cross in 2013 before the appointment of Nine chief executive Hugh Marks.

Southern Cross has a program supply deal with TEN, while Nine has a similar agreement with WIN Corp. Both contracts will expire in June.

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4 Responses

  1. to drive the price down… still iam betting on Nine + SCA RADIO and WIN… or the only other is Nine and SCA… sure its a each way bet…. but

  2. Southern Cross also has a program supply deal with Nine for regional SA and Seven for Tassie, Darwin, Alice Springs and regional SA.

    Not just ten. ;-)

  3. Very confusing situation emerging with all players taking a piece of pie. Doubt Ten will acquire SCA but will Nine prefer them over WIN?

    1. Ten have said they are not interested in SCA TV assets at all.

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