Our purpose to deliver better everyday health with humanity guides us in everything we do. 

We are proud of the impact we have on people around the world. Haleon helps more than one billion people look after their everyday health, and our ambitions are to reach one billion more by 2030 and generate industry leading shareholder returns.

The continued and growing focus on health and wellness around the world, the long-term shift towards ageing populations, and a growing global middle class means there will continue to be strong demand for our brands, and a growing opportunity to help consumers with their changing health needs. We recognise the work to be done to overcome barriers to better everyday health, and we strive to give people both the knowledge and products they need to achieve it.

We are a global leader in consumer health because of our competitive advantage: our single-minded focus on everyday health. This specialist expertise is what will ensure we are a world-class consumer company.

We will grow by putting health in more hands, strengthening our superior brands, improving our efficiency and productivity as a business, and unlocking the full potential of our people to support our ambitions.

To deliver our purpose, we have defined two ambitions: to reach a billion more consumers by 2030 and to generate industry leading shareholder returns.Our strategy, Win as One, is how we align the entire organisation around the opportunity ahead. We deliver our ambitions through four strategic drivers and our Responsible Business agenda is woven into every element of our strategy. 

Our strategic drivers

• Health in More Hands: Help many more people solve more of their everyday health needs. 
• Superior Brands: Our brands are trusted and preferred by consumers, customers and experts. 
• Wired for Excellence: Creating capability advantage across the value chain – powered by data, digital and analytics, and operational excellence.
• Full Potential People: Unlocking the potential of our people to deliver on our ambitions.  

Our behaviours 

We have four behaviours which drive us toward our common goal and turn ambition into reality:

• Consumer first, always 
• Collaborate for impact 
• Unlock value, at pace 
• Grow myself and others

Responsible Business

Our Responsible Business agenda is woven into every element of our strategy and the commitment to being a Responsible Business is front and centre of all we do. It is core to who we are as a company. We’re focused on addressing the social and environmental barriers that hold people back from better everyday health. For us this includes; empowering people to take charge of their health, minimising our impact on the environment, and upholding high standards across our value chain.

Our Key Performance Indicators 

We have several enterprise metrics monitoring performance across the business, from which we select our key performance indicators (KPIs). These are the most applicable in tracking our strategic performance, sustainability and commitment to our key stakeholders. The Board and Executive Team monitor our KPIs to ensure continued alignment to our strategy and, where applicable, they are linked to Executive Directors’ remuneration.