Now through April 2, get extra trade‑in credit toward a new Mac with Apple Trade In.*Shop Mac

iMac

Brilliant.

7 iMacs in different colors (Green, Yellow, Orange, Pink, Purple, Blue, Silver) in a accordion arrangement

Hello, Apple Intelligence.

Buy

  **

Apple Intelligence Now Available

See the new iMac in action.

Colorful bubble letters spelling 'hello' spelled with six l’s in six different colors, echoing the headline 'brilliant' spelled with six l’s and representing the different colors of iMac.

Get the highlights.

  • New vibrant colors.Strikingly thin design.It’s the world’s best all‑in‑one desktop.

    Purple iMac with keyboard and mouse

  • Built for Apple Intelligence.Personal, private, powerful.1

    iMac screen displaying Mail app with Writing Tools feature. An email draft is highlighted, and the 'Professional Tone' option is shown next to it

  • M4 chip.
    Zip through tasks with flying colors.

    Yellow iMac. Screen shows Freeform, Discord, and FaceTime apps used together for a Fantasy Tabletop Role-Playing game session

  • iPhone Mirroring.Use your phone on the big screen.

    iPhone Mirroring feature demonstration. iPhone screen displaying Wordle game mirrored and controlled on iMac, with the Calendar app alongside it

  • 12MP Center Stage camera. Keeps you front and center.

    2 parents and their child on a video call.

Take a closer look.

iMac in BlueiMac in PurpleiMac in PinkiMac in OrangeiMac in YellowiMac in GreeniMac in Silver
  • Front view of blue iMac with color-matching mouse and keyboardFront view of purple iMac with color-matching mouse and keyboardFront view of pink iMac with color-matching mouse and keyboardFront view of orange iMac with color-matching mouse and keyboardFront view of yellow iMac with color-matching mouse and keyboardFront view of green iMac with color-matching mouse and keyboardFront view of silver iMac with color-matching mouse and keyboard
  • Side profile of blue iMacSide profile of purple iMacSide profile of pink iMacSide profile of orange iMacSide profile of yellow iMacSide profile of green iMacSide profile of silver iMac
    Rear view of blue iMac, highlighting 4 USB-C portsRear view of purple iMac, highlighting 4 USB-C portsRear view of pink iMac, highlighting 4 USB-C portsRear view of orange iMac, highlighting 4 USB-C portsRear view of yellow iMac, highlighting 4 USB-C portsRear view of green iMac, highlighting 4 USB-C portsRear view of silver iMac, highlighting 4 USB-C ports
  • Overhead view of blue iMac with color-matching mouse and keyboardOverhead view of purple iMac with color-matching mouse and keyboardOverhead view of pink iMac with color-matching mouse and keyboardOverhead view of orange iMac with color-matching mouse and keyboardOverhead view of yellow iMac with color-matching mouse and keyboardOverhead view of green iMac with color-matching mouse and keyboardOverhead view of silver iMac with color-matching mouse and keyboard

Apple Intelligence.

A breath of
fresh AI.

Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.1

Writing Tools. Apple Intelligence can proofread your text and rewrite different versions until the tone and wording are just right, and summarize selected text with a click.

Writing Tools feature demonstration. The user's text in Messages transforms into a more friendly version using the Friendly Tone option

Natural language search in Photos. Search for photos and videos simply by describing what you’re looking for.

Feature demonstration: Natural language search for photos. Photos of a dog with the search query over the photos: 'Bandit wearing his costumes'

Image Playground. Create fun, original images based on a description, a concept, or even a person from your Photos library.

Feature demonstration: Image Playground generating an image of a papaya for Keynote presentation
Apple Privacy logo

Great powers come with greatprivacy.

Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of your Mac through on-device processing. So it’s aware of your personal information without collecting your personal information.

And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.

Three children watching WondLa show on iMac

Performance.

If looks could thrill.

iMac takes a leap in performance and AI capability with the M4 chip. A faster CPU makes everything you do even snappier. An advanced GPU with hardware-accelerated ray tracing delivers unbelievably realistic graphics. The enhanced Media Engine lets you edit multiple streams of 4K video smoothly. Up to 32GB of faster unified memory enables frictionless gameplay and seamless multitasking across apps. And our powerful Neural Engine makes on-device Apple Intelligence soar.

Whether you’re managing your family’s finances, running a business, or tackling school projects, iMac lets you get more done faster — all on a stunning 4.5K Retina display.

  • Orange iMac: Screen shows Preview, Mail, and Calendar apps in use.

    iMac helps organize your day‑to‑day — from planning your finances to keeping track of your family’s packed calendar.

  • Pink iMac: Screen shows WhatsApp, Microsoft Excel, and Microsoft PowerPoint apps

    Manage inventory records, create marketing materials, and plan for the future of your business with iMac.

  • Purple iMac: Screen shows Microsoft Word, Microsoft PowerPoint, and Clock apps

    Whether you're designing digital art projects or editing your final World History paper, homework shines on the expansive 4.5K Retina display.

Up to 6x faster than the most popular Intel-based iMac2

Up to 2.1x faster than iMac with M1 chip on demanding creative workflows3

Up to 4.5x faster than the most popular Windows all-in-one4

Display.

A real pupil‑pleaser.

With an expansive 24‑inch Retina display,5 iMac offers a brilliant canvas for multitasking, immersive movies and games, and more. The 4.5K resolution and 500 nits of brightness deliver crisp, clear details — that’s five times the resolution and nearly 70 percent brighter compared with the best-selling 24‑inch all‑in‑one PC. And P3 wide color brings whatever’s onscreen to life with over a billion colors.

High-resolution, outdoor photo of a person on screen
Bright room with two people. A woman uses an iMac featuring nano-texture glass display, while a man sits nearby

iMac is also available with a newnano-texture glass option. This reduces reflections and glare to eliminate distractions while maintaining outstanding image quality. It’s perfect for workspaces with challenging lighting conditions — whether you’re near a window or under bright indoor lights.

Camera. Mics. Speakers.

You’ve got their attention.

The12MP Center Stage camera puts the spotlight on you — and keeps it there. Stay perfectly framed during video calls, even as you move around or when more people join your frame. And Desk View seamlessly shows a top-down view of your workspace while keeping you onscreen. With studio-quality mics and a six-speaker sound system featuring Spatial Audio with support for Dolby Atmos, iMac provides an unrivaled video conferencing experience.

Woman on a video call working at a bakery.
Various app icons floating on screen, including Zoom, Canva, Microsoft Excel, and Adobe Photoshop

macOS.

Let your apps fly.

iMac comes loaded with incredible built-in apps, industry-leading privacy and security, and amazing features for work and play. And macOS brings more speed and responsiveness to all your go-to apps — from Microsoft Word, Excel, and Outlook to Slack, Canva, and Adobe Photoshop.

iMac + iPhone.

Mirror, mirror on the screen.

iMac brings everything you love from iPhone to a gorgeous 24‑inch display. And when you use both devices together, they work like magic. WithiPhone Mirroring, you can see and use what’s on your iPhone from your Mac, without having to reach for it.6 And your iPhone stays locked, so no one else can access it or see what you’re doing.

iPhone Mirroring feature demonstration. iPhone screen displaying Uber Eats app mirrored and controlled on iMac.

New to Mac?

  • iMac dock showcasing app icons: Contacts, Microsoft Word, App Store, Microsoft Excel, and Zoom

    Mac runs your favorite apps. From Microsoft 365 to Zoom, the apps you need run lightning fast — including many of your favorite iPhone apps.

  • Simple illustration demonstrating the transfer of data from an old laptop to a new one.

    Setup is a breeze. Easily move files, apps, and more from your old PC or Mac with Migration Assistant. And if you need any help, Apple Support is always just an online chat, phone call, or in‑store appointment away.

  • Rear view of green iMac, highlighting 4 USB-C ports

    Mac is built to last. iMac is exceptionally well-built and ready for pretty much anything. And free macOS software updates can keep your iMac running smoothly and securely for years to come.

  • Apple Store app screen showing an iMac being financed.

    Pay over time, interest-free. Sweet. When you choose to check out with Apple Card Monthly Installments, you can pay for your iMac in low monthly payments.◊ Sign up for Apple Card in as little as a minute. It lives on your iPhone in the Wallet app, so you can start using it right away.

  • Image displaying the text "Yep, Mac does that"

    Never used a Mac? No problem. If you’re considering switching to Mac from PC, you’re in the right place. Take a look to learn about all things Mac and how getting started is easier than you think.Learn more about switching from Windows PC to Mac.

Magical.Connections.

Magnetic attraction. A color-matched power connector magnetically and effortlessly snaps into place.

Magnetic attraction. A color-matched power connector magnetically and effortlessly snaps into place.

Powerful ports. More possibilities. iMac now features up to four Thunderbolt 4 ports — expanding your accessory options and enabling lightning-fast data transfers. And you can connect up to two external 6K displays for a vast canvas to view your work.8

Rear view of a pink iMac, showing 4 USB-C ports
Powerful ports. More possibilities. iMac now features up to four Thunderbolt 4 ports — expanding your accessory options and enabling lightning-fast data transfers. And you can connect up to two external 6K displays for a vast canvas to view your work.8

Wi‑Fi 6E for speedy file transfers9

Support for up to two external6K displays8

Up to fourThunderbolt 4 ports10

Accessories.

Deck out your desk.

iMac features a color-matched keyboard and mouse or trackpad — now with USB-C ports, so you can charge all of your favorite devices with just a single cable. Magic Mouse and Magic Trackpad make navigation comfortable and intuitive. And Magic Keyboard with Touch ID lets you easily and securely unlock your iMac, switch users, use Apple Pay, and download apps.11

Overhead view of iMac with Magic Trackpad, keyboard, and mouse

There’s never been a better time to upgrade.

Here’s what you get with the new iMac with M4.

  • A more spacious 4.5K Retina display.

  • Advanced security with Touch ID.

  • Built for Apple Intelligence.

  • Up to 6x faster than the most popular Intel-based iMac.2

  • 12MP Center Stage camera with Desk View.

  • Advanced security with Touch ID.

  • Built for Apple Intelligence.

  • Faster graphics with hardware-accelerated ray tracing.

    Myst

  • Up to 2.1x faster for demanding creative workloads.3

  • 12MP Center Stage camera with Desk View.

  • Up to 70% faster on everyday tasks.12

  • Nano-texture glass option reduces glare.

Apple Trade In

Get credit toward a new iMac when you trade in an eligible device.13

See what your device is worth

Designed to make a difference.

What matters to you matters to Apple, too. From using more recycled content that minimizes environmental impacts. To privacy protections that give you more control over your data. To creating built‑in features that make Mac accessible to all.

A smaller footprint. Every Apple product is designed to reduce our impact on the planet without compromising performance, strength, or materials.

Privacy is a fundamental human right. Which is why we design our products and services to protect it.

The best technology works for everyone. That’s why our products and services areinclusive by design.

Why Apple is the best
place to buy Mac.

  • Pay over time, interest‑free.

    When you choose to check out with Apple Card Monthly Installments.◊

  • Save with Apple Trade In.

    Get credit toward your next Mac when you trade in an eligible device.13

  • Customize your Mac.

    Choose your chip, memory, storage, even color.

  • Get flexible delivery and easy pickup.

    Choose from two‑hour delivery from an Apple Store, free delivery, or easy pickup options.

  • Shop live with a Specialist.

    Let us guide you live over video and answer all of your questions.

  • Meet your new Mac with Personal Setup.

    Jump into online sessions with a Specialist to set up your Mac and discover new features.

  • Explore a shopping experience designed around you.

    Use the Apple Store app to get a more personal way to shop.

Keep exploring Mac.

  • New

    iMac

    M4 chip

    Blue iMac
    • Blue
    • Purple
    • Pink
    • Orange
    • Yellow
    • Green
    • Silver
    • +more

    A stunning all-in-one desktop for creativity and productivity.

    **

    Currently viewing, iMac
    Buy

    24″

    4.5K Retina display with 500 nits of brightness delivers sharp and vibrant detail5

    Apple M4 chip

    Apple Intelligence1

    Up to6 ports2x Thunderbolt / USB 4 or 4x Thunderbolt 4, Gigabit Ethernet, headphone jack

  • New

    Mac mini

    M4 or M4 Pro chip

    Mac mini
    • Silver
    • +more

    The mini-est, most affordable Mac with mighty performance.

    **

    not applicable

    Apple M4 chip or M4 Pro chip

    Apple Intelligence1

    8 ports3x Thunderbolt 4 or 3x Thunderbolt 5, 2x USB‑C, HDMI, Gigabit Ethernet, headphone jack

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