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Ziegenbock

From Wikipedia, the free encyclopedia
American-made German lager beer

Ziegenbock (Ziegen Bock) is a Germanamber lager brewed byAB InBev. It is billed as "for Texans by Texans," and distributed in theU.S. state ofTexas and nearby states.[1] Ziegenbock is the German word for abilly goat.

Ziegenbock is marketed as a Texas-brewed Bock-Style Beer (Import - Craft - Specialty) and positioned as a Texan beer to compete withShiner Bock.[citation needed] Ziegenbock is brewed at Anheuser-Busch'sHouston brewery. Like Shiner Bock and Amber Bock, it does not conform to theBJCP style guidelines[2] for a Bock, either in terms of flavor profile or potency.

Ziegfest

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Ziegfest is an annualmusic festival sponsored by Ziegenbock and its parent company, Anheuser-Busch. Ziegfest typically featuresTexas/Red Dirt musicians. There are typically several venues with the events scheduled around a month apart.

References

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  1. ^D'aveni, Richard (11 May 2010).Strategic Supremacy: How Industry Leaders Create Spheres of Influence from Their Product Portfolios to Achieve. Free Press.ISBN 9780743217637.
  2. ^"2008 BJCP Style Guidelines Category 5 — Bock".Beer Judge Certification Program.Archived from the original on 11 August 2020. Retrieved16 August 2021.

External links

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