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The purpose of a cleanup template message (seeWikipedia:Template messages/Cleanup) is to alert other editors that an article has a problem that needs addressing. Some of them address specific issues, such as a lack of references, a promotional tone, an intro that's too short or too long. Others are fairly vague — "may need copy-editing," "may need reorganization," etc. Whatever the case, most of them at least address a particular issue that can easily be discerned by other editors.
One of the cleanup templates, the now-deprecated{{expand}}, stated the obvious — if an article isfeatured-article or at leastgood-article quality, then it's most likely written out as fully as possible.[1] Far too often,{{expand}} was just slapped on willy-nilly because someone notices that the article's a little short. What's more, the second sentence of the template almost always gets ignored: "Further information might be found on the talk page." Well, yes, thatis the place where the content of the article is supposed to be discussed. Again, the template is only stating the obvious — that is, whenever the person that adds the template decides to address the expansion on the talk page.
What's more, the{{expand}} template originated from a now-obsolete portion of the project:Wikipedia:Requests for expansion, which dated back to 2003 if not earlier.[2] In November 2008, the backlog at Requests for expansion was only piling up higher and higher without anyone seeming to take care of it, and as a result, the project was tagged as inactive. Not that the backlog has gone down, either;Category:Articles to be expanded is closing in on 100,000 articles.
There are more useful templates that can indicate that a section of an article is underdeveloped. In fact, some of them are even cousins of{{expand}}. One is{{Expand section}}; while nottoo much of an improvement, it at least narrows the problem down to a specific section. This template also allows the tagger to add a brief explanation of what needs expansion in that section, something that{{Expand}} did not.
For a myriad of reasons, including the points stated above, the "Expand" template was finally deleted in January 2011 (three weeks after this was written) after a very longTemplates for Discussion and an even longerdeletion review.[3]
In short, there are far better ways to say "hey, this article needs more information". Find a more specific template. Notify an experienced user and/or a WikiProject. Bebold and take up the expansion yourself.