| Broadcast area | Shelbyville Louisville Metro Area |
|---|---|
| Frequency | 101.7MHz |
| Branding | Froggy 101.7 - 104.9 |
| Programming | |
| Format | Country music |
| Ownership | |
| Owner | CapCity Communications, LLC (Southern Belle, LLC) |
| WFKY,WFRT-FM,WKYL,WKYW | |
| History | |
First air date | September 30, 1989 (1989-09-30) |
Former call signs | WCKD (1989) WCKP (1989–1992) WTHQ (1992–2002) WIBL (2002–2003) WJZO (2003–2005) WXTF (2005–2006) WLPP (2006–2007) WKRD-FM (2007–2012) |
Former frequencies | 101.3 MHz (1989–1996) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 60081 |
| Class | A |
| ERP | 6,000watts |
| HAAT | 100 meters (330 ft) |
Transmitter coordinates | 38°12′48.00″N85°10′16.00″W / 38.2133333°N 85.1711111°W /38.2133333; -85.1711111 |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | froggykycountry |
WVKY (101.7MHz) is a commercialFMradio stationlicensed toShelbyville, Kentucky, and serving eastern portions of theLouisville metropolitan area. The station is owned by CapCity Communications under licensee Southern Belle, LLC.[2] It airs acountry musicradio format which issimulcast on 104.9WFKY inFrankfort. The station calls itself "Froggy 101.7 and 104.9," using afrog as itsmascot.

The station was assigned thecall signWCKD on April 1, 1989. On July 8, 1989, the station changed its call sign toWCKP;[3] it signed on September 30, 1989.[4] The call letters were changed on August 31, 1992, toWTHQ, on May 17, 2002, toWIBL, on May 29, 2003, toWJZO, on December 13, 2005, toWXTF, on March 21, 2006, toWLPP, and on April 16, 2007, toWKRD-FM.[3] Originally on 101.3 MHz, in 1996 WTHQ swapped frequencies withWMJM and moved to 101.7.[5]
The station license was transferred toAloha Station Trust LLC at the completion of the privatization ofClear Channel Communications, a forerunner ofiHeartMedia, Inc., which owns seven stations in Louisville, includingWHAS andWAMZ. The Aloha Station Trust temporarily operated the stations that Clear Channel was required to divest as a condition of the privatization transaction.
As a result of a sale from Aloha Station Trust LLC to Southern Belle LLC, on January 12, 2012, the station again changed its call sign, this time toWVKY.
EARLY YEARS OF WVKY
WVKY AM 1270, was a radio station that played a significant role in the community ofLouisa, Kentucky, began broadcasting in 1970. Established with a vision to serve local listeners, it quickly became a cherished source of news, music, and entertainment in the region.
For nearly three decades, WVKY provided a platform for local voices and promoted community events, fostering a strong connection with its audience. The station featured a mix of programming, including country music, talk shows, and local news updates, making it a staple in the daily lives of many residents.
However, by 1996, the station's operations came to an end. Despite its closure, WVKY AM 1270 left behind a legacy of community engagement and local pride. The station remains fondly remembered by those who grew up listening to its broadcasts, highlighting the vital role local radio can play in shaping a community's identity.
WVKY AM was owned by Lawrence County Broadcasting Company inLawrence County, Kentucky, General Manager Jim Bradley.
https://cdbs.recnet.com/corres/?doc=68402
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