| Broadcast area | Florence, South Carolina |
|---|---|
| Frequency | 93.7MHz (HD Radio) |
| Branding | Frank 93.7 |
| Programming | |
| Format | Adult hits |
| Subchannels | HD2: Jamz 107.5 (Classic hip hop) HD3: Star 97.1 (Hot adult contemporary) |
| Affiliations | Westwood One |
| Ownership | |
| Owner | Community Broadcasters, LLC |
| WFRK | |
| History | |
First air date | October 1992 (as WKHT) |
Former call signs | WXMA (1990–1992) WKHT (1992–2003) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 55269 |
| Class | A |
| ERP | 2,800watts |
| HAAT | 147.9 meters (485 ft) |
Transmitter coordinates | 34°12′12.00″N79°51′52.00″W / 34.2033333°N 79.8644444°W /34.2033333; -79.8644444 |
| Translator | (see below) |
| Links | |
Public license information | |
| Webcast | Listen live HD3:Listen live |
| Website | Frank 93.7 HD2:Jamz 107.5 HD3:Star 97.1 |
WSIM (93.7FM) is aradio station broadcasting anadult hits format. Licensed toLamar, South Carolina, United States, the station serves the Florence area. The station is currently owned byCommunity Broadcasters, LLC and features programming fromWestwood One .[2][3] The programming was also simulcast on the now-defunctWDKD.
In addition to the main station, WSIM has been relayed by atranslator to widen its broadcast area.[4][5] W246AW was "97.1 Frank FM", while W255BD has been a translator forWOLH.[6]
| Call sign | Frequency | City of license | FID | ERP (W) | Class | FCC info |
|---|---|---|---|---|---|---|
| W298BI | 107.5 FM | Florence, South Carolina | 142034 | 160 | D | LMS |
| Call sign | Frequency | City of license | FID | ERP (W) | Class | FCC info |
|---|---|---|---|---|---|---|
| W246AW | 97.1 FM | Florence, South Carolina | 138949 | 250 | D | LMS |
This station playedoldies for several years with the slogan "Good TimeRock and Roll".[7]
More recently, it wasadult contemporary. In September 2012, WSIM changed tohot adult contemporary.
On April 5, 2022, WSIM and its HD2 subchannel swapped its adult CHR "Star" and variety "Frank" formats.[8]
On May 27, 2022, W298BI launched a classic hip hop format branded as "Jamz 107.5"[9] on its HD-2 subchannel, with Star moving to HD-3.
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