| Broadcast area | Indianapolis metropolitan area |
|---|---|
| Frequency | 103.3MHz (HD Radio) |
| Branding | Indy 103-3 |
| Programming | |
| Format | Classic alternative |
| Subchannels | HD1: WOLT analog HD2:Business news (Bloomberg Radio) |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner |
|
| WFBQ,WNDE,WZRL,W248AW | |
| History | |
First air date | May 15, 1964; 61 years ago (1964-05-15) (as WGEE-FM) |
Former call signs | WGEE-FM (1964–1972) WXTZ (1972–1989) WMJC (1989–1990) WFXF (8/1990-11/1990) WFXF-FM (1990–1992) WRZX (1992–2014) |
Call sign meaning | Phonetically similar to "alt" if said as "ŏlt"; Calls similarly rhyme with "Colt" |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 59589 |
| Class | B |
| ERP | 18,000watts |
| HAAT | 259 meters (850 ft) |
| Translator | HD2: 97.5 W248AW (Indianapolis) |
| Links | |
Public license information | |
| Webcast | Listen Live Listen Live (HD2) |
| Website | indy1033.iheart.com businessnews975fm.iheart.com (HD3) |
WOLT (103.3FM "Indy 103.3") is acommercialradio station inIndianapolis, Indiana. It broadcasts aclassic alternativeradio format and is owned byiHeartMedia, Inc. WOLT carries thenationally syndicated "Woody Show" in morningdrive time from co-ownedKYSRLos Angeles. The studios are at 6161 Fall Creek Road on the northeast side of Indianapolis.
WOLT has aneffective radiated power (ERP) of 18,000watts. Thetransmitter andtower are on Township Drive near West 79th Street.[2] WOLT is licensed to broadcast usingHD Radio technology.[3][4] The HD2digital subchannel airs abusiness news format branded as "Business News 97.5" (which feedsFM translatorW248AW at 97.5 MHz).
On May 15, 1964; 61 years ago (1964-05-15), the stationsigned on asWGEE-FM.[5] It was the FM counterpart to WGEE (1590 AM, nowWNTS). The two stationssimulcasted acountry music format. Because the AM station was adaytimer, required to go off the air at sunset, WGEE-FM continued the programming into the night. Several years later, WGEE-AM-FM switched to aTop 40 format.
WGEE-FM was sold to Mid America Radio in 1972; upon the ownership change, it becameWXTZ, broadcasting abeautiful music format. (Thecall sign represented the word "Ecstasy.") WXTZ played quarter hour sweeps of soft, instrumentalcover versions of popular adult songs, as well asBroadway andHollywood show tunes. WXTZ was one of the top stations in Indianapolis in the 1970s and early 1980s, but by the late 1980s, the audience foreasy listening music was beginning to age, while most advertisers sought younger to middle aged listeners. The station added more soft vocals and reduced the instrumentals to appeal to younger music fans.
On November 2, 1989, the station completed its transition to asoft adult contemporary format as "Magic 103.3." The call letters were changed toWMJC to represent the word "Magic."[6][7]
Just prior to a purchase by Broadcast Alchemy, a company that formed part of what is nowClear Channel Communications, the station becameWFXF-FM on August 17, 1990. "The Fox" playedclassic rock to compete with highly ratedWFBQ.[8] Following the sale, however, the two classic rock outlets became sister stations.
The station flipped to anactive rock format asWRZX "Solid Rock X-103" on August 21, 1992.[9] In late 1993, WRZX shifted toalternative and rebranded as "X-103 Indy's New Rock Alternative."[10] On June 12, 2014, WRZX rebranded as "Alt 103-3." On June 20, the call letters changed toWOLT. (TheWRZX call letters now reside on a sister station inNewnan, Georgia.)
WOLT's current lineup has "The Woody Show" fromKYSRLos Angeles in morning drive time, Theresa in middays, Ben in afternoon drive and Mike Jones evenings. Outside of afternoons, all DJs shifts are syndicated from out of state.
At 12:01 a.m. on August 25, 2022, after playing "My Ex's Best Friend" byMachine Gun Kelly featuringBlackbear, WOLT shifted to a "classic" alternative rock format, with the playlist now focusing on classic alternative music from between the 1980s and mid-2000s, rebranding as "Indy 103.3"; the first song as "Indy" was "American Idiot" byGreen Day. No changes in personnel or programming were made otherwise.[11]
WOLT airs asimulcast ofmainstream urban sister stationWZRL on its HD2 subchannel.
On August 15, 2019, WOLT launched aTop 40/CHR format on its HD3 subchannel, branded as "97.5 Kiss FM." The subchannel feedsFM translatorW248AW at 97.5 FM in Indianapolis.[12]
On June 1, 2020, WOLT-HD3 and W248AW changed to business and financial news and information, branded as "Business News 97.5".[13] It carries mostly programming fromBloomberg Radio.
WOLT currently presents two major station-sponsored concerts each year: its annual "Birthday Show" is held in the summertime, and "The Night ALT 103-3 Stole Christmas" is held in late November and early December.
Previous Birthday Shows featured The Killers, Kings of Leon, Foster the People, Cage the Elephant, Young the Giant, 311, Dirty Heads, Andrew McMahon in the Wilderness, Catfish & The Bottlemen, Sir Sly and more.
39°53′42″N86°12′04″W / 39.895°N 86.201°W /39.895; -86.201