 | |
| Broadcast area | Space Coast |
|---|---|
| Frequency | 99.3MHz (HD Radio) |
| Branding | Lite Rock 99.3 |
| Programming | |
| Format | Adult contemporary |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner |
|
| WFKS,WMMB,WMMV | |
| History | |
First air date | June 23, 1982 (1982-06-23) (as WEZY-FM) |
Former call signs | WEZY-FM (1982–1988) |
Call sign meaning | "Lite Rock" |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 20372 |
| Class | C2 |
| ERP | 50,000watts |
| HAAT | 150 meters (490 ft) |
Transmitter coordinates | 28°16′42.00″N80°42′3.00″W / 28.2783333°N 80.7008333°W /28.2783333; -80.7008333 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | literock993.iheart.com |
WLRQ-FM (99.3MHz "Lite Rock 99.3") is acommercialradio stationlicensed toCocoa, Florida, and serving theSpace Coast includingMelbourne andBrevard County. The station is owned byiHeartMedia, Inc..[2] It broadcasts anadult contemporaryradio format, switching toChristmas music for much of November and December. On weekdays, WLRQ-FM carriessyndicated shows fromJohn Tesh "Intelligence for Your Life" in middays andDelilah's request and dedication show in the evening. Saturday mornings feature theEllen K show from co-ownedKOSTLos Angeles.
WLRQ-FM has aneffective radiated power (ERP) of 50,000watts.[3] The station broadcasts usingHD Radio technology. The HD-2digital subchannel formerly carried abeach music andoldies format.
On June 23, 1982 (1982-06-23), the stationsigned on the air. Thecall sign was WEZY-FM, with the EZ standing foreasy listening andbeautiful music. WEZY-FM played quarter hour sweeps of mostly instrumentalcover versions of popular songs, as well asBroadway andHollywood show tunes. But by the 1980s, the easy listening format was aging. At first WEZY-FM added more soft vocals and reduced the instrumentals. But by the late 1980s, it had made the transition tosoft adult contemporary.
On January 15, 1988 (1988-01-15), the station changed its call sign to WLRQ-FM.[4] The new call letters helped separate the station from its beautiful music past, aiming at a more youthful audience, representing the new moniker "Lite Rock".
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