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| Broadcast area | Rochester metropolitan area |
|---|---|
| Frequency | 102.7MHz (HD Radio) |
| Branding | Legends 102.7 |
| Programming | |
| Format | Oldies;classic hits |
| Subchannels | HD2: 105.5 The Beat (urban contemporary) |
| Ownership | |
| Owner | DJRO Broadcasting LLC |
| History | |
First air date | August 23, 1991 (1991-08-23) (as WLMF) |
Former call signs |
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Call sign meaning | "Legends" |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 34818 |
| Class | A |
| ERP | 6,000watts |
| HAAT | 100 meters (330 ft) |
Transmitter coordinates | 43°10′14″N77°40′23″W / 43.17056°N 77.67306°W /43.17056; -77.67306 |
| Translator | HD2: 105.5 W288CS (Rochester) |
| Links | |
Public license information | |
| Webcast |
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| Website |
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WLGZ-FM (102.7MHz) is acommercialFMradio stationlicensed toWebster, New York, and serving theRochester metropolitan area. It broadcasts anoldies/classic hits radio format and is owned by DJRO Broadcasting LLC.[2] Theradio studios and offices are in Rochester's east side.
WLGZ has aneffective radiated power (ERP) of 6,000watts. Thetransmitter tower is on Ferrano Street in Rochester, near theErie Canal.[3] WLGZ broadcasts usingHD Radio technology. Itsdigital subchannel broadcasts anUrban Contemporary format known as "105.5 The Beat." The subchannel feeds a 250 wattFM translator,W288CS at 105.5 MHz.[4]
On August 23, 1991, the stationsigned on the air. The originalcall sign was WLMF. On October 30, 1992, the station changed its call letters to WFUL, on February 3, 1993, to WDCZ, on August 1, 1997, to WDCZ-FM, on January 1, 2004, to WRCI.[5]
On February 11, 2008, the station, then owned byCrawford Broadcasting, ended itscontemporary Christian format as WRCI "102.7 The Light" to make way for "Legends 102.7", a hybrid of oldies andadult standards. The "Legends" format was already featured on 990 AMWLGZ, which aftersimulcasting of the FM signal turned to aChristian talk and teaching format. AM 990 now carries the call letters WDCX, along with much of the programming of itssister station in Buffalo,WDCX-FM.
WLGZ was purchased by DJRA Broadcasting on January 1, 2010. Following WLGZ's sale from Crawford to DJRA, most adult standards titles were dropped from the station's playlist and WLGZ morphed into a straightforward oldies outlet featuring hits of the 1950s, 1960s and 1970s. The format change for WLGZ has succeeded in increasing the station's audience.
The station's license was assigned to DJRO Broadcasting LLC on June 1, 2012. A noteworthy fact is that this station has not completely discarded songs and artists from the 1960s and early 1970s which are not commonly heard on commercial radio. However, WLGZ has adapted itsplaylist to feature a greater proportion of songs from the 1980s, as are heard on classic hits outlets.
On September 21, 2017, at 6 p.m., WLGZ-FM launched an urban contemporary format branded as "105.5 The Beat" on its HD2 subchannel, fed on translator W288CS.[6]
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