 | |
| Broadcast area | Green Bay, Wisconsin |
|---|---|
| Frequency | 106.7MHz |
| Branding | 106.7 The Big Dog |
| Programming | |
| Format | Classic rock |
| Affiliations | Westwood One |
| Ownership | |
| Owner |
|
| WDUZ(AM/FM),WOGB,WQLH | |
| History | |
First air date | December 1996 (as WJLW) |
Former call signs | WJLW (1996–2007) WZNN (2007–2010) |
Call sign meaning | Derived from the station's former "KRUz" format |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 31912 |
| Class | C3 |
| ERP | 25,000watts |
| HAAT | 100 meters (328 feet) |
Transmitter coordinates | 44°29′03″N87°56′12″W / 44.48417°N 87.93667°W /44.48417; -87.93667 |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | www |
WKRU (106.7FM) is aclassic rockradio stationlicensed toAllouez, Wisconsin,United States and serving theGreen Bay area. The station is owned byCumulus Media. WKRU's studios are located on Victoria Street in Green Bay. while its transmitter is located in the eastern part of Green Bay.
The station began broadcasts in December 1996, when Jack LeDuc resurrected theWJLW call letters and itscountry music format one year after selling its previous home at95.9 FM.[2] LeDuc ran WJLW until March 1998, when he decided to sell a second time. The new owners,Cumulus Media, changed the station to "106.7 The Eagle," airing aclassic rock format.[3] By the mid 2000s, some current rock songs would be inserted into the format, with the station billing themselves as "The Rock of Green Bay."
Major changes would occur at the station in March 2007, as Cumulus changed the call letters to WZNN and dismissed the on-air staff. "The Eagle" ended on the night of March 5 when, after an hour of music fromThe Eagles (ending with "Hotel California"), the station beganstunting[4] with construction site noise. At precisely 1:06 p.m. the next day, WZNN relaunched as "106-7 The Zone," withNirvana's "Smells Like Teen Spirit" andGreen Day's "Holiday" being the first two songs played. In billing themselves as "Green Bay's only true alternative", WZNN's move was aimed to set the station apart from the traditionalmainstream/classic rock stations in the area.[5][6] "The Zone" would also air the syndicatedMancow's Morning Madhouse program during morning drive time.
On December 9, 2010, WZNN changed its call sign to WKRU, rebranded as "KRUZ @ 106.7," and adopted a newadult album alternative format. The format of "KRUZ" (pronounced on-air as "cruise") was similar to that of stations inMadison (WMMM-FM) andChicago (WXRT-FM).[7]
At midnight on November 17, 2017, after playing "It's the End of the World as We Know It" byR.E.M., WKRU beganstunting with Christmas music as "Christmas @ 106.7." The holiday music lasted until 6 p.m. on December 25, whenclassic rock returned to the frequency, this time under the "106.7 The Big Dog" branding, with "Move it On Over" byGeorge Thorogood and the Destroyers being the first song played (which was preceded byThe Singing Dogs' version of "Jingle Bells," a hint of the new format's branding). "The Big Dog's" on-air schedule featuresThe Bob & Tom Show in morning drive;Bob & Tom, which is distributed by Cumulus-ownedWestwood One, had aired in Green Bay on the rock-formatted WOZZ/WRQE (93.5 FM) before that station's 2014 flip to classic country asWGEE.[8]
