 | |
| Broadcast area | Eau Claire-Chippewa Falls |
|---|---|
| Frequency | 98.1MHz |
| Branding | Greatest Hits 98.1 |
| Programming | |
| Format | Classic hits |
| Ownership | |
| Owner |
|
| WAXX,WAYY,WEAQ,WECL,WIAL | |
| History | |
Call sign meaning | Wisconsin Mid-West |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 1130 |
| Class | C3 |
| ERP | 25,000watts |
| HAAT | 53 m (174 ft) |
Transmitter coordinates | 44°46′36.00″N91°28′30.00″W / 44.7766667°N 91.4750000°W /44.7766667; -91.4750000 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | greatesthits981.com |
WISM-FM (98.1FM) is aradio station broadcasting aclassic hits format. Licensed toAltoona, Wisconsin, United States, the station serves theEau Claire-Chippewa Falls area. It is owned byMid-West Family Broadcasting.[2]
The WISM FM callsign was first used in 1959 in Madison at 98.1 FM.[3] On December 1, 1983, WISM changed its callsign to WMGN.[4]
Eventually, the Federal Communications Commission (FCC) controlled and licensed station call lettered were acquired by Alpenglow Communications, which relaunched WISM-FM in November 1991 with aclassic rock format.[5]
The station was then bought[6] byClear Channel Broadcasting Licenses, Inc., but was then sold toAloha Station Trust, LLC.
The station was sold again in 2016 to Mid-West Family Broadcasting for $970,000.[7]
On July 1, 2016, coincident with the sale to Mid-West Family Broadcasting being consummated, WISM-FM changed its format fromadult contemporary to classic hits, branded as "Greatest Hits 98.1". The specific programming was transferred fromWDRK, upon that station's donation from Mid-West Family Broadcasting to Blugold Radio LLC.
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