 | |
| Broadcast area | Florence, South Carolina |
|---|---|
| Frequency | 105.5MHz |
| Branding | 105.5 The Beat |
| Programming | |
| Format | Mainstream urban |
| Ownership | |
| Owner |
|
| WDSC,WEGX,WJMX,WJMX-FM,WRZE,WWRK,WZTF | |
| History | |
First air date | March 1966; 59 years ago (1966-03) |
Former call signs | |
Call sign meaning | Darlington |
| Technical information[3] | |
Licensing authority | FCC |
| Facility ID | 3120 |
| Class | C3 |
| ERP | 17,000watts |
| HAAT | 122 meters (400 ft) |
Transmitter coordinates | 34°18′58.00″N79°53′17.00″W / 34.3161111°N 79.8880556°W /34.3161111; -79.8880556 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | thebeatflorence.iheart.com |
WDAR-FM (105.5FM), known as "105.5 The Beat", is amainstream urban formattedradio station licensed toDarlington, South Carolina, and serving theFlorence area. It is owned byiHeartMedia, Inc. Its studios are in Florence, and its transmitter is in Darlington.
Prior to 1990, this station was adult contemporary/oldies.[4] Then it was aclassic rock station.[5] It was also acountry music radio station[6] known as "Gator 105.5". For many years WDAR-FM playedadult contemporary music as Sunny 105.5.[citation needed]
In a deal announced in February 1997, Root Communications Ltd. announced plans to buy eight radio stations owned byFlorence-based Atlantic Broadcasting, including WDAR-FM.[7] Qantum Communications Inc. purchased Florence's Root Communications Group LP stations in 2003.[8]
The change tocontemporary Christian took place in September 2013.
On May 15, 2014, Qantum Communications announced that it would sell its 29 stations, including WDAR-FM, to Clear Channel Communications (now iHeartMedia), in a transaction connected to Clear Channel's sale ofWALK AM-FM inPatchogue, New York, toConnoisseur Media via Qantum.[9] The transaction was consummated on September 9, 2014.
On August 21, 2017, WDAR-FM changed its format to mainstream urban, branded as "105.5 The Beat".[10]
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