| Broadcast area | Southern West Virginia |
|---|---|
| Frequency | 103.7MHz |
| Branding | 103 CIR |
| Programming | |
| Format | Contemporary Hit Radio |
| Ownership | |
| Owner |
|
| WAXS,WBKW,WTNJ,WWNR | |
| History | |
First air date | 1971 |
Call sign meaning | WChristianityInRadio ChristIsRisen former format |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 61273 |
| Class | B |
| ERP | 5,000watts |
| HAAT | 452 meters |
Transmitter coordinates | 37°56′51.0″N81°18′32.0″W / 37.947500°N 81.308889°W /37.947500; -81.308889 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | 103cir.com |
WCIR-FM (103.7MHz) is acontemporary hit radio formattedbroadcastradio station licensed toBeckley, West Virginia, United States, serving Southern West Virginia. WCIR-FM is owned and operated by Southern Communications.
The station has aneffective radiated power of 5,000watts, but theheight above average terrain of the station is 452 meters (1484 feet), meaning the station broadcasts farther than a typical 5,000 watt radio station that broadcasts at normal height. As a result, the station can be heard as far asCharleston, West Virginia.
WCIR-FM was named after WCIR-AM (NowWBKW) in 1971. WCIR-AM was a formerChristian Contemporary radio station, hence the Christianity In Radio call letter meaning. The station is owned by Southern Communications. The radio station was a religious format until 1976, when it was changed to top 40 and known asThe New 103 CIR. When the station flipped formats, announcers were Shane "Southern" Randall in mornings, Danny Robins in middays, Robert "Bob" Cannon in afternoons, Andy "Jack Daniels" Ridenour in nights and Jacque Bailey doing overnights. The station reached #1 status for quite a few years with this format.
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