| |
|---|---|
| Broadcast area | Tampa Bay |
| Frequency | 1010kHz |
| Branding | Florida Alumni Radio |
| Programming | |
| Format | Sports/talk |
| Ownership | |
| Owner |
|
| WLLD,WQYK-FM,WRBQ-FM,WYUU | |
| History | |
First air date | November 7, 1960 (65 years ago) (1960-11-07) |
Former call signs |
|
Call sign meaning | warehoused fromWJBR-FM in Wilmington, Delaware |
| Technical information[2] | |
Licensing authority | FCC |
| Facility ID | 28629 |
| Class | B |
| Power |
|
Transmitter coordinates | 27°59′25″N82°15′6″W / 27.99028°N 82.25167°W /27.99028; -82.25167 |
| Translator | See § Translator |
| Repeater | 104.7 WRBQ-HD2 (Tampa) |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | flalumniradio |
WJBR (1010kHz) is anAMradio station licensed toSeffner, Florida, United States, serving theTampa Bay market with asports/talk format known as "Florida Alumni Radio". Owned by theBeasley Broadcast Group, the station'sstudios are located on Executive Center Drive inSt. Petersburg.
By day, WJBR transmits with 50,000watts, the maximum for commercial AM stations. As1010 AM is aclear channel frequency reserved forClass A stationsCFRBToronto andCBRCalgary, WJBR must reduce power to 5,000 watts at night. Itstransmitter is off Martin Luther King Jr. Boulevard (Florida State Road 574) in Seffner, using adirectional antenna with three-tower array to protect other stations from interference.[3] It is directional towards the east and west to protectWJXLJacksonville by day, which also operates on 1010 AM. WJBR'scall sign was granted by theFederal Communications Commission on September 19, 2023.[1] It is also heard on oneFM translator, at 92.1MHz in Tampa.
The stationsigned on the air on November 7, 1960, as WINQ.[4] It was founded by Rex Rand, the owner ofWINZ inMiami.
In its early days, WINQ was anetwork affiliate of theMutual Broadcasting System and carried amiddle-of-the-road (MOR) music format. In 1967, WINQ became the first station in Tampa Bay to offer an all-talk format, with network news and other programming fromCBS Radio (which would later own this station). WINQ switched to acountry music format in 1971, after the station was losing money on the talk programming.[5]
By 1974, WINQ had changed to aChristian radio station, featuring pre-recorded religious programing, withsouthern gospel music filling the breaks. In 1975, after an influx of call-in requests to Kevin MacKenzie's "LoveTree" Jesus Music Show, he and station manager Phil Scott agreed to continue in the direction ofChristian Rock. With the assistance of program director Bill Brown, WINQ became a full-timeChristian contemporary station with live announcers, and launched what became the first commercially licensedChristian rock radio station in the country.
In late 1978, following Rand's death in a helicopter crash, the station was sold to different owners, who switched the format back to traditional religious programming, as WCBF ("We're Christians By Faith"), dropping theCCM format and again featuring Christian talk and teaching programs produced by area churches.
In 1987,Infinity Broadcasting, which ownedWQYK-FM, acquired WCBF. It was relaunched a year later as WQYK, returning it to a country format. During most hours, itsimulcast its FMsister station WQYK-FM.[6] The simulcast did not last long.
The station has undergone many format changes since then, alternating between country, talk andsports radio. In July 2004, the station switched to ahot talk format as WBZZ,1010 The Buzz, after acquiring the rights to thesyndicatedHoward Stern Show.[7][8] However, soon after Stern left for satellite radio in January 2006, the station switched to aclassic country format. Then, it changed back to all-sports as WQYK on August 10, 2007. Nanci "The Fabulous Sports Babe" Donnellan is one of WQYK's most notable alumni. The station served as Donnellan's flagship during her show's run on the now-defunctSports Fan Radio Network, from 1997 to 2001.
WQYK's sports format moved toWHFS-FM (98.7 FM, formerly WSJT) on August 2, 2012, under the brandingSportsRadio 98.7 The Fan.[9] The WHFS call sign hadpreviously been used on co-owned stations inWashington, D. C. andBaltimore and was"parked" or "warehoused" ona co-owned station inWest Palm Beach. Concurrent with the move, WQYK changed its call sign to WHFS to match the FM station. The two stations simulcast until January 2, 2013, when the AM station became a full-time affiliate ofCBS Sports Radio.[10] Among the new hosts was Donnellan, who was heard in overnights.
On October 2, 2014,CBS Radio announced that it would trade all of the company's radio stations inCharlotte and Tampa (including WHFS), as well asWIP inPhiladelphia, to theBeasley Broadcast Group in exchange for five stations inMiami and Philadelphia.[11] The swap was completed on December 1, 2014.[12]
On December 31, 2014, at 10 a.m., WHFS dropped CBS Sports Radio and flipped to a simulcast ofWSBR'sMoneytalk Radio programming.[13]
WHFS aired financial and business shows under this format, some of which was paidbrokered programming.Nationally syndicated shows includedThe Ramsey Show withDave Ramsey,The Mark Levin Show andThe Ken Colman Show. WHFS carriedThe Schnitt Show withTodd Schnitt until its end in July 2023. Weekends included programs on pets, gardening, religion, health, travel, food and wine. Most hours began with an update fromABC News Radio.
On September 19, 2023, WHFS changed its call sign to WJBR, which was warehoused from sister stationWJBR-FM inWilmington, Delaware, which Beasley was in the process of selling toVCY America. Three days later, on September 22, WJBR flipped to an all-podcast format as "Podcast Radio US". WJBR was one of four Beasley stations to debut the format that day under an agreement between Beasley and the podcast originating company, the United Kingdom-based Podcast Radio Network.[14]
On August 20, 2025, WJBR flipped back to sports/talk, branded as "Florida Alumni Radio". The format focuses on content from local colleges, including the regionally syndicated “Miller & Moulton” morning show hosted by Mark Miller and David Moulton, based at Beasley’sWBCN in Fort Myers. It will also carry content from theUniversity of South Florida, including simulcasts of football games fromWRBQ, as well as coach’s shows, alumni news, and other special programming.[15]
| Call sign | Frequency | City of license | FID | ERP (W) | HAAT | Class | FCC info |
|---|---|---|---|---|---|---|---|
| W221DW | 92.1 FM | Tampa, Florida | 138681 | 99 | 75 m (246 ft) | D | LMS |
