| Country | Italy |
|---|---|
| Broadcast area | Alto Adige,Trentino |
| Ownership | |
| Owner | Telecolor SpA |
| History | |
| Launched | 1981 |
| Links | |
| Website | www.video33.it |
VB33, short forVideo Bolzano 33, is an Italian general interestregional television channel serving theprovince of Bolzano.[1] Since 2017, the channel's reach has expanded to include theprovince of Trento.[2]Over the course of its history, it has also been calledVideoBolzano Canale 33 andVideo 33.[1]
The channel was established in 1981 as acooperative, and purchased in 1986 byit:Valerio Rolando Boesso, co-founder and publisher of the regional newspaperAlto Adige.[1]Boesso integrated the channel into the newItalia 9 Network, of which he became the chairman in 1998, remaining in function until his death in 2008.[3]
Journalist turned politicianLilli Gruber was one of the channel's on-air personalities early in her career.[1]
Shortly before his death, Boesso sold VB33 toBolzano-based investment fund Euregio Finance, who operated it under the corporate banner Rosengarten S.R.L.[4]
The new investors launched aGerman-language sister channel, calledSüdtirol Digital Fernsehen (SDF), in 2009.[4]
In 2020, VB33 was sold toCremona-based media company Telecolor.[5]