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User:WWB

This user helped "Tom Peterson" become a good article on June 20, 2010.

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This is aWikipedia user page.

This is not an encyclopedia article. If you find this page on any site other thanWikipedia, you are viewing a mirror site. Be aware that the page may be outdated and that the user this page belongs to may have no personal affiliation with any site other thanWikipedia itself. The original page is located athttp://en.wikipedia.org/wiki/User:WWB.

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About WWB

This user has been editing Wikipedia for more thanten years.

This user has been on Wikipedia for19 years, 3 months and 20 days.

This user is anative speaker of theEnglish language.

Quack! Quack! This user attends or attended theUniversity of Oregon

This user has aBachelor of Arts degree inEnglish.

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This user recognizes the importance ofciting sources.

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This user prefersdiscussing changes on the talk page rather than engaging in anedit war.

This user believes that a user'sedit count does not necessarily reflect on thevalue of their contributions toWikipedia.

This user is thelegal owner of multiple accounts.

This user can bereached by email.

This Wikipedia user page belongs toWilliam Beutler, a writer, consultant, intermittent creative person, and Wikipedia editor going by the handleWWB.

I have been part of the Wikimedia community since 2006, when I first registered this account. Much of my editing activity has centered on topics related toOregon, theDistrict of Columbia,offbeat phenomena, andassorted media figures. As an editor at enwiki I am active sporadically at best; a significant majority of my contributions to the Wikimedia movement have been through other channels.

In 2009 I began writing about Wikimedia-related topics for a blog,The Wikipedian. My annual round-up, "The Top 10 Wikipedia Stories of [Year]" is something many Wikimedians look forward to annually (or so I have been told). At the end of 2020—an exhausting year, you may recall—I put the site on pause for a while, then revived it as a Substack newsletter in late 2023.

From 2010 to the present, I have owned and operatedBeutler Ink, a PR consultancy focused on "white hat" Wikipedia engagement for brands, e.g. seeking to improve Wikipedia around topics of interest to our clients. All activities related to Beutler Ink clients are carried out via my alternate account,User:WWB Too. Prior to establishing Beutler Ink, I undertook similar work for clients of my former employer using the accountUser:NMS Bill.

In 2014 I convened a roundtable discussion of Wikipedia editors and digital PR execs to discuss issues related toCOI on Wikipedia and later published anopen letter to Wikipedia on behalf of 8 of the top ten global PR firms. While not connected to the Wikimedia Foundation's establishment of a newpaid-contribution disclosure requirement, I believe these events, which occurred within weeks of each other, taken together have helped to create a more equitable and conducive environment for managing COI situations on Wikipedia.

Both The Wikipedian and Beutler Ink have given me the opportunity to publicly discuss my views on Wikipedia in the media and at conferences. Examples of the former includeThe Economist,Wired, and an interview with Brian Lamb on C-SPAN'sQ&A, and the latter atSXSW,Wikimania, andWikiconference North America. In 2020 I contributed an essay to the bookWikipedia @ 20: Stories of an Incomplete Revolution, published by MIT Press.

Prior to establishing Beutler Ink, I was a strategist atNew Media Strategies, writer forNational Journal'sThe Hotline and, in college, editor of a student magazine, theOregon Commentator.

I currently reside inCrozet, Virginia with my family. Prior to that I lived inWashington, DC for nearly twenty years working in journalism and digital media;Eugene, Oregon attending theUniversity of Oregon;Hong Kong SAR for a short stretch of my childhood, as well asPortland, Oregon, where I was born and principally raised.