Unapologetic received generally mixed reviews from critics, with some reviewers describing its music as interesting, while others criticized its weak lyrical content and rushed nature. The album won theGrammy Award forBest Urban Contemporary Album at the2014 ceremony, while "Stay" was nominated forBest Pop Duo/Group Performance. It debuted at number one on the USBillboard 200 with first-week sales of 238,000 copies, becoming Rihanna's first number one album on the chart and best-selling debut week of her career. The album also became the singer's third, fourth, and fifth consecutive number one album in the United Kingdom, Norway, and Switzerland, respectively. According to theInternational Federation of the Phonographic Industry (IFPI), it was the ninth global best-selling album of 2012 with sales of 2.3 million copies.[5] As of December 2014,Unapologetic has sold over four million copies worldwide.
The album produced six singles including the international hits "Diamonds" and "Stay". The former peaked at number one on both theUK Singles Chart and the USBillboard Hot 100 where it became Rihanna's twelfth number one song, tying her withMadonna andthe Supremes for fourth most number one songs in the history of the chart. Prior to its release, Rihanna promoted the album with the777 Tour which consisted of a seven-date promotional tour in which she performed seven concerts each in a different city in North America and Europe in seven days. To further promote the album, Rihanna embarked on her fourth worldwide concert tour, entitled theDiamonds World Tour.
In November 2011, Rihanna released her sixth studio album,Talk That Talk. The album was rooted inpop,dance andR&B, but also incorporated a variety of other musical genres such aship hop,electro house,dancehall, anddubstep, a genre which was prominent on her fourthstudio album,Rated R (2009).[6]Talk That Talk received generally positive reviews from contemporarymusic critics upon its release.[7] It was a commercial success and reached the top ten in over twenty national charts, including number one on theUK Albums Chart[8] and number three on the USBillboard 200.[9] The album produced six singles including the worldwide hits "We Found Love" and "Where Have You Been". "We Found Love" topped the charts in over 25 countries and sold over 9 million copies worldwide, making it one of thebest-selling singles of all time.[citation needed] In March 2012, Rihanna revealed that although she had not yet begun recording, she started "working on the new sound" for her seventh studio album.[10]
Sia(left) andThe-Dream(right) both worked with Rihanna onUnapologetic.
On 20 June 2012, Rihanna began recording her seventh studio album, working with Nicky Romero and Burns.[11] Rihanna and Burns booked three days in a studio in London while Rihanna was performing atRadio 1's Hackney Weekend.[12] It was also confirmed that Rihanna worked with Eric Bellinger,Sean Garrett, andSwedish House Mafia for her seventh album.[13] On 6 July,Def Jam executiveNo I.D. revealed that he had begun working with Rihanna on the album saying "I'm going in next week for about a week".[14] On 10 July, British singer and producerLabrinth revealed to Capital FM that he had been working with Rihanna on the album.[15] On 17 July, it was reported that Rihanna would be working with R&B singerNe-Yo andN-Dubz memberFazer. In an interview with Capital FM Ne-Yo spoke on working with Rihanna on the album saying: "I just recently went in to do some stuff for Rihanna, you know. She's the hardest working woman in showbiz right now. She's in the process of putting together a new album as we speak, I got in withStargate andDavid Guetta and a few other people for that project.[16]
In July 2012,Sean Garrett confirmed that he had been in the studio with French DJDavid Guetta working on Rihanna's album saying: "I was in the studio with David doing some stuff for Rihanna recently. He finds inspiration in the things I don't like, and I get excited by the things he doesn't like. He wants to be more urban and I want to be more international, so we push each other, I try to help Rihanna. She works hard and it's cool to write for someone who is so open-minded."[17] On 21 August, American songwriter Claude Kelly said that he had been writing songs for Rihanna while she was performing in London. Kelly spoke on the songs that he had written for Rihanna saying: "Rihanna's a worldwide superstar at this point and she's performing in stadiums and arenas now, so I wanted songs that reflected her audience, when I was in London she was performing at a festival in front of like 30,000 to 40,000 people. So I didn't want small songs that only worked on radio, so I tried to do anthemic big stadium-themed songs."[18] On 16 August,BritishR&B singer-songwriterAngel stated that he had been writing for Rihanna's album. He said: "I love writing songs and it's good to pitch tracks to other artists. A couple of weeks ago I was doing some writing for Rihanna".[19] In September 2012, Ne-Yo confirmed his involvement the album saying "I did go in the studio with her, I know I got one or two on the album that she's definitely keeping."[20]
American rapperEminem is featured on the track "Numb", marking the pair's third collaboration following the worldwide hit, "Love the Way You Lie" and itssequel (2010).
Rihanna explained her interest in developing new soundscapes, "I love experimenting and I love working with different sounds and putting them together so they're not one-dimensional."[21] She also added "Right now we're working on collecting and creating the sound first before we even start working on the lyrical direction or melodies. I kind of have an idea though, and it's very rough right now. So I'm very eager to start that."[22]Sean Garrett spoke on the album's sound saying it was "a great mish-mash of genres".[23] Rihanna revealed during an interview with GQ's "Men of the Year" that she wanted her music to be uplifting saying "I want to make music that's hopeful, uplifting. Nothing corny or supersentimental. I just want it to have the feeling that brings you out of whatever you're going through. I want it to spark that fire. I want it to be real, authentic, and raw."[24][25]
The album's first half is made up ofEDM and "syrupy"Southern hip hop minimalism[26] songs, which feature abrasive sound effects and eccentric beats.[27] Like most of the album, they generally draw ondubstep, a bass-heavy subgenre typified by wobblysynthetic noises and blaringbass drops, as well asdance-pop andchopped and screwed sounds.[28]Jon Caramanica ofThe New York Times characterizes the album's music as "brutish and bruised" with "tough andlayered" production, citing David Guetta's "guttural" production on "Phresh Out the Runway" and "Right Now" as an example.[29] Music journalistJude Rogers characterized the album's music as voluminous "R&B-pop",[4] whileTime magazine's Melissa Locker said that it has an "urban R&B sound".[30] According toAlexis Petridis, the different producers who worked onUnapologetic appeared to make an effort away from Rihanna's previous "pop-dance template ... or at least to rearrange voguish sounds into less familiar shapes".[31]Unapologetic's ballad-oriented second half incorporatesdisco,reggae, androck styles.[27] According to music criticGreg Kot,Unapologetic is "ostensibly" apop album,[2] whileVibe said that it is "on the surface" an assortment of genres such as R&B, dubstep and pop.[32]
Up-tempo songs such as "Phresh Out the Runway", "Jump", and "Pour It Up" celebrate the pleasure of living.[2] Much of the album's lyrics are presumably concerned with Rihanna's relationship withChris Brown,[31] with a second half of lighter songs that have references to a dysfunctional love life.[33] The album's subject matter is reflected by an abundance ofminor key sounds throughout its songs.[3] James Reed ofThe Boston Globe calledUnapologetic "a defiant middle finger to her critics, particularly the ones who don't approve of her relationship with Brown."[34] Kot observed a "celebrity subtext" throughout the album and characterized the songs' narrators as "troubled, anxiety-ridden, lost ... the characters in these songs linger in a limbo of mixed emotions, emotionally attracted to a lover and yet uneasy about the next step."[2]Spin magazine's Caryn Ganz wrote that "Rihanna sings about her unapologetic love of" money, love, and "living in the moment" on the songs "Pour It Up", "Loveeeeeee Song", and "Right Now", respectively.[35]
The album's opening track, "Phresh Out the Runway", is a "gritty club banger" that features hip hop and EDM styles.[36] The song is a "noisy, trap-tastic twerker" that is reminiscent of Rihanna's 2012 single "Birthday Cake", and contains "blazin' beats, brags aplenty" and an "unapologetic attitude".[37] The song's lyrical content revolves around Rihanna explaining how if any of her crew does not respect her, then they should no longer remain with her.[33]"Diamonds" is a mid-tempoballad which incorporateselectronic andpop musical genres.[38] It features heavysynthesizers,[39] orchestral sounds and electronic rhythms.[40] The song's lyrical content marks a departure from the recurring themes of unhealthy relationships on the album's other songs,[41] and contains a prominent concept of love.[42]
"Numb" is a "slow-grinding, Middle Eastern-flavored party track".[36] Numb'sinstrumentation consists of anEgyptian flute riff and "a crashing bombastic beat".[43] "Numb" contains asample ofKanye West's song "Can't Tell Me Nothing", written by West and Aldrin Davis. The song's lyrical content is "controversial" as it is about feeling "numb after taking drugs" and a "homage to getting high".[43] "Pour It Up" is aclub song,[44] with a minimalhip hop beat.[45] Lyrically, it finds Rihanna turning a strip-club anthem into a declaration of independence,[46] pulling out her dollar bills at the strip club, getting drunk, and bragging loudly.[45]"Loveeeeeee Song" is a duet with rapper and singerFuture, with soft vocals by Rihanna and lyrics that posit love as an adversarial game.[29] "Jump" is a dubstep-influenced dance song that samplesGinuwine's 1996 song "Pony".[47] Lyrically, in "Jump" Rihanna preaches to her former partner that she won't be chasing him.[48] "Right Now" is a "feel-good anthem for the clubs".[36] The song containselectronic anddance music,[49] with a duration of3:01.[50] and the song features a "churningbassline".[51]
"What Now", produced byParker Ighile, is a "vulnerable ballad" containing a "hard chorus".[36] The song is apiano-led mid tempopop ballad[52][53] and "builds nicely from its calming verse to its electrified hook".[54]"Stay" is aballad that has piano and guitar instrumentation.[55][56] The lyrics revolve around "failing to resist true love", according to Dan Martin forNME[57]"Nobody's Business" mixesChicago stepping andhouse styles, featuring strings, piano, and afour-on-the-floor kick drum.[2] Rihanna said that the song's lyrics show "basically the way I look at everything regarding my personal life."[58] Lyrically, the couple proclaims their eternal fealty, make out in a Lexus and acknowledge the world that the romantic relationship between them is only their business.[59]
"Love Without Tragedy / Mother Mary" represent twoelectronica andnew wave integrated songs, which last for a duration of6:58[60][61][62] with lyrics that are deeply personal, two-part song that opens with a somber mood and shifts to confessional subject matter and Rihanna's uplifting vocals.[36]"Get It Over With" is a down-tempo, "chilled-out" song. "No Love Allowed" is a reggae song with a "bubbly, dubbed-out groove".[36] The final track "Lost in Paradise" is a "somber-but-hopeful" mid-tempo ballad with frequent tempodrops.[36] Lyrically, it speaks about a love stronger than a gun shot,[63]"Half of Me" is achamber pop song which lasts for a duration of three minutes and twelve seconds.[64]
"Diamonds" premiered on 26 September 2012, and was released the following day as thelead single fromUnapologetic.[71][72] Critics were divided on the track; some complimented Rihanna's different musical direction, however, others criticized its production. The cover artwork for the song features Rihanna rolling diamonds on a piece ofmarijuana paper.[73][74] The song's music video depicts Rihanna in four environments that represent the elements of earth, air, water and fire. "Diamonds" debuted at number 16 on the USBillboard Hot 100 chart,[75] eventually reaching number one, giving Rihanna her twelfth number one in the country and tying her withMadonna andthe Supremes as the artists with the fifth-most number ones in the chart's history.[76] The song also topped the charts in eighteen other countries worldwide including Austria, Canada, France, Germany, and the United Kingdom.
"Stay", which features guest vocals by American recording artistMikky Ekko was released as the second international single from the album, first impacting radio stations in France on 13 December 2012.[77][78] Dan Martin forNME thought that the lyrical content of "Stay" puts a "vulnerable spin" on her relationship withChris Brown. The song's accompanying music video was released on 11 February 2013, viaE! and then toVevo the following day. The song reached the top five of twenty-four countries worldwide including number four in the UK and number three on the USBillboard Hot 100,[79] becoming Rihanna's twenty-fourth top ten on the latter chart, thus passingWhitney Houston's tally of 23 top ten songs.[80] Furthermore, it reached number one in Canada, Czech Republic and Denmark, while also topping the USPop Songs chart.[81]
"Pour It Up" was solicited tourban radio as the album's third single in the United States on 8 January 2013.[77] The song debuted on the USBillboard Hot 100 at number 90, eventually reaching a top twenty peak of number 19. "Pour It Up" additionally charted on multiple sub-charts in the country including number one and six on theHot R&B/Hip-Hop Airplay andHot R&B/Hip-Hop Songs charts, and number 47 on theHot Dance Club Songs chart. It also made appearances in other countries such as Canada, France and the UK. A remix of "Pour It Up" was later distributed with rap verses from American rappersYoung Jeezy,Rick Ross,Juicy J, andT.I. On 2 October 2013, an accompanying music video was released to Rihanna's officialVevo account after several delays.
"What Now" was released as the fifth single from the album in selected countries; it peaked at number 21 and 13 in Australia and New Zealand respectively. The single also appeared on the singles charts of France, United Kingdom and Belgium. On 29 August 2013, a promotional digital remixEP of "What Now" was released exclusively toBeatport.[83] "What Now" officially impacted US rhythmic radio on 24 September 2013, and later impacted on Top 40/Mainstream radio on 1 October 2013. The song's accompanying music video was released toVevo on 15 November 2013.
"Jump" was serviced to Australian radio on January 24, 2014, as the album's sixth and final single.[84]
On 12 September 2012,Def Jam France announced viaTwitter that Rihanna would release a new single the upcoming week while her seventh studio album was scheduled to be released in November 2012. However, the tweet was shortly deleted and replaced with another clarifying that "more information will be made available tomorrow, Thursday, September 13".[85] To further promote the announcement for her seventh upcoming studio album, Rihanna launched a promotional website rihanna7.com. Via her officialTwitter account, Rihanna posted series of "teasing" tweets announcing her seventh studio album.[86] On 11 October 2012, she revealed the cover art and title of her new album,Unapologetic.[87]VH1 ranked the cover at number one on their list of The 30 Hottest Naked Album Covers Ever.[88] Regarding the title of the album, Rihanna explained that she named it because she wanted to express how honest she is, "I named my album 'Unapologetic' because there is only one truth, and you can't apologise for that. It's honest. I'm always evolving, of course, I think the only motto I have is to be true to myself."[89]
Rihanna performing during her 777 Tour in Mexico
In August 2012, it was revealed thatUnapologetic would be released in late November 2012.[90] In early October, it was reported that the album would be released on 19 November 2012.[91] On 2 November 2012, Rihanna released a behind the scenes video of the journey to makingUnapologetic. The first video included a behind-the-scenes view of Rihanna backstage at the2012 MTV Video Music Awards, a shooting range, rehearsing for theiHeartRadio Music Festival and a photoshoot at a studio.[92]On 14 November, Rihanna embarked on a seven-date promotional tour forUnapologetic titled the777 Tour. She performed seven concerts in seven days, each in a different city inNorth America andEurope.[93] Fans and members of the international press (150 journalists representing 82 countries) were invited aboard a charteredBoeing 777 twinjet to every venue.[94] Beginning on 14 November inMexico City, the tour visitedToronto (Canada),Stockholm (Sweden),Paris (France),Berlin (Germany),London (UK) and ended on 20 November inNew York City (United States).[94] On 6 May 2013,Fox aired a tour documentary, with adocumentary DVD being released the following day.[95]
Rihanna performed "Diamonds" and "Phresh Out the Runway" at the 2012Victoria's Secret Fashion Show on 7 November 2012, which aired onCBS on 4 December 2012.[96] She performed "Diamonds" and a solo version of "Stay" onSaturday Night Live on 10 November 2012.[93][97] On 25 November 2012, Rihanna performed "Diamonds" onThe X Factor in the United Kingdom.[98] On 8 December, she performed the song onWetten, dass..? in Germany.[citation needed] On 9 December 2012, Rihanna performed "Stay" in a medley with her 2011 single "We Found Love" on the final ofseries nine of BritishThe X Factor.[citation needed] She also performed "Diamonds" onLa Chanson de l'année ("The song of the Year") in France, on 10 December 2012, which was broadcast on 29 December 2012.[99]
Unapologetic received mixed to positive reviews frommusic critics.[109] AtMetacritic, which assigns anormalized rating out of 100 to reviews from mainstream critics, the album holds anaverage score of 61, which indicates "generally favorable reviews", based on 25 reviews.[110] Alexis Petridis ofThe Guardian found it "far more interesting" sonically thanTalk That Talk and stated, "there's stuff here that's worth hearing, if you could untangle the music from the artist's personal life."[31]Fact magazine's Alex Macpherson felt that it has some of Rihanna's most compelling songs sinceRated R (2009) and that, "even whenUnapologetic fails, it often does so in interesting ways" musically.[111]AllMusic's Andy Kellman opined that "the only way to enjoy a significant portion of it is by taking it as pure entertainment" and called it "another timely refresh of contemporary pop music".[105]
Dan Martin ofNME commented that, "at its best,Unapologetic trades in daring avant pop", and dubbed Rihanna the "most compelling of pop phenomena".[61] Jon Dolan ofRolling Stone asserted that "Unapologetic's stark, shadowy R&B is confrontationally honest and sung within an inch of its life".[46]Jon Caramanica ofThe New York Times felt that it "makes the most of [Rihanna's] talent" and stated, "even on the most vulnerable songs, she maintains her cool, never once verging on the maudlin".[29] Smokey Fontaine ofThe Huffington Post called it "kinetic and musically varied", and wrote that it "blasts the sounds of global, post-mod youth culture through every track".[112]
In a mixed review, Genevieve Koski ofThe A.V. Club criticized Rihanna for "extend[ing] the album's defiant tone to her romantic life" and called it "a fiery pop album that's unfortunately coated in the icky residue of unearned defiance that has marked Brown's recent output."[106] Randall Roberts of theLos Angeles Times felt that its commercial "lyrical turns poison" the album, "even while musically, Rihanna has evolved into one of the more forward-thinking pop divas."[28]Simon Price ofThe Independent panned Rihanna's singing as "flatter thanNorfolk" and its material "dull as dishwater", observing "the usual half-hearted, sexual single-entendres".[108]
Greg Kot of theChicago Tribune wrote, "in the context of an album dominated by ballads and at least superficially introspective lyrics", the dubstep songs "feel like respites".[2]Slant Magazine's Eric Henderson commented that the album sounds "cobbled together" and quipped, "If only the music were compelling enough to back up the supreme bad faith" of the lyrics.[33]Pitchfork's Jessica Hopper dismissed its music as "synth-pop slog" and said that the songs "make for dull labor, not worth our time and not befitting Rihanna's talent".[3] In his consumer guide forMSN Music,Robert Christgau facetiously called her "so much more provocative as an android than as a human being". He cited "Phresh Out the Runway", "Diamonds", and "Numb" as highlights, and gave the album a three-star honorable mention,[113] which indicates "an enjoyable effort consumers attuned to its overriding aesthetic or individual vision may well treasure".[114]
At theSuper Bowl LVII Halftime Show held in Glendale, Arizona on February 12, 2023, the setlist included four songs from the album, with Rihanna performing "Pour It Up" and "Diamonds" live; and with elements of "Phresh Out The Runway" and "Numb" being included in other songs.[119] Following the performance, the album rose from No. 197 on the Billboard 200 to No. 18.[120]
In the United States,Unapologetic debuted at number one on theBillboard 200 and sold 238,000 copies in its first week. It was Rihanna's first number-one album in the US and the best-selling debut week of her career.[121] In the same week, the album's lead single "Diamonds" remained atop theBillboard Hot 100 for a second consecutive week. Consequently, Rihanna became the second artist of 2012 to top both theBillboard 200 and Hot 100 simultaneously.[122] The following week, the album fell to number six and sold 72,000 copies.[123] On the issue dated 11 March 2013 (its fourteenth week on the chart), the album re-entered theBillboard 200 top five at number five, selling 28,000 that week.[124] On 30 May, in its 27th consecutive week on theBillboard 200,Unapologetic passed the one million sales mark, selling at a faster rate than her previous album,Talk That Talk. With the feat, the album became her sixth album to sell at least one million copies.[125] On 3 July 2013,Billboard mid-year sales reported thatUnapologetic is the 16th best-selling album of 2013 thus far, selling 494,000 copies from 1 January to 30 June 2013.[126] As of June 2015,Unapologetic has sold 1.2 million copies in the US.[127] In February 2018 the album was certified3× Platinum by theRecording Industry Association of America (RIAA), denoting shipments of over 3 million album-equivalent units in the US.[128]
In the United Kingdom, the album debuted at number one on theUK Albums Chart, with sales of more than 99,000 copies in its first week. With the debut, it became Rihanna's fourth album to reach the top spot in the UK and also her third consecutive chart topper, tyingMadonna,Eva Cassidy andNorah Jones for the female artists with most consecutive UK number one albums.[129] By May 2013, the album had sold 635,000 copies in the UK.[130] It also reached number one in Switzerland and Norway,[131] number two in Belgium (Flanders), number 3 in France, Croatia, Germany and Russia, number 6 in the Netherlands and Spain, number 7 in South Africa and Denmark, where the album wascertified gold by theIFPI Denmark, denoting shipments of 10,000 copies.,[132] number 8 in South Korea and number 10 in Italy and Greece. According to theInternational Federation of the Phonographic Industry (IFPI), the album had sold over 2.3 million copies worldwide by February 2013, making it the eight best selling album of 2012.[133] In France,Unapologetic has sold 240,000 copies as of May 2013.[130] As of March 2015,Unapologetic has sold over four million copies worldwide.[134]
Unapologetic was ranked as the tenth most popular album of 2013 on theBillboard 200.[135]
The Diamonds executive platinum box includes five "Diamonds" remix tracks: Gregor Salto Downtempo Remix, The Bimbo Jones Downtempo,Dave Audé 100 Extended Mix, Steven Redant Festival Mix, and The Bimbo Jones Vocal Remix[citation needed]
* Sales figures based on certification alone. ^ Shipments figures based on certification alone. ‡ Sales+streaming figures based on certification alone.
^Gentles, Gary (26 September 2012)."Rihanna- Diamonds".Singers Room. MLE Publications.Archived from the original on 29 January 2013. Retrieved26 September 2012.
^"Årslista Album – År 2013" (in Swedish). Sverigetopplistan. Swedish Recording Industry Association. Archived fromthe original on 12 October 2014. Retrieved27 June 2014.
![A picture of a woman with short black hair and dark lipstick, standing in front of a white back ground her nude torso is covered in graffiti-style words such as "Side Effects" in a black font on her arm, the rest of words are in a white/grey font; "Victory", "Chalice", "Diamonds", "Navy", "7", "#R7", "Diamonds", "Happy", "Censored", "Love", "Roc", "Fun", and "Fearless" as well as "Unapologetic" covering her left side nipple, she also has very thin jewelry, a pair of small earrings and two thin chains; one around her neck, the other around her nude torso, also showing her tattoo of the Egyptian goddess Isis between her cleavage.[1]](/mt/?noimg=&dark=on&url=http%3a%2f%2fen.wikipedia.org%2fwiki%2fFile%3aUnapologetic_-_Rihanna.png)
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