Trevor Beattie | |
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![]() Beattie atBirmingham City University in November 2013 | |
Born | (1959-12-24)December 24, 1959 (age 65) Birmingham,Warwickshire, England |
Nationality | British |
Alma mater | Wolverhampton Polytechnic |
Occupation | Advertising executive |
Organization(s) | Founding partner and creative director of BMB |
Trevor Beattie (born 24 December 1959) is a British advertising executive.[1] He is a founding partner, chairman and creative director of Beattie McGuinness Bungay (BMB), and was formerly the chairman and creative director ofTBWA London.[2][3][4] Considered one of the leading figures in advertising in Britain, Beattie has been responsible for a number of high-profile and sometimes controversial advertising campaigns, most notably the "fcuk" campaign forFrench Connection and the 1994PlaytexWonderbra campaign featuringEva Herzigová.[3][5] He has managed campaigns for theLabour Party, being a friend ofPeter Mandelson and a supporter ofNew Labour.[6] Beattie masterminded the ad campaigns for the Labour party in the2001 and2005 general elections.[7]
Beattie was one of eight children born to Jack and Ada Beattie inBirmingham,Warwickshire.[8] His father, who was originally fromLisburn,County Down, worked as a car mechanic.[6] The family lived in theBalsall Heath suburb of the city.[3] Beattie was the first member of his family to enter into higher education, studying atMoseley School of Art, alongsideUB40'sAli Campbell andTerence Wilson, and subsequently completing a degree in graphic design and photography atWolverhampton Polytechnic.[8]
In 2002 he was listed by Marketing magazine as the 9th Most Influential Person in Media and in 2003 was voted IPA Best of the Best Awards Creative Director of the Year.
In 2010 Beattie tried to win back the account from the Labour Party by spending over £12,000 of his own money fighting the Conservative Party in Wolverhampton but failed to unseat any of the eight politicians he was attacking.
February 8, 2011, Trevor was granted an Honorary Doctorate at theBirmingham City University. Within his acceptance speech Trevor announced he would offer a scholarship to forthcoming students in honor of his lecturer / teacher John Lowe.
Beattie has also moved into the movie industry, producing theBafta winning movieMoon, directed byDuncan Jones in 2008.[9]
Since 2006, Beattie has devised the marketing campaign forRichard Branson'sVirgin Galactic Space Tourism Programme.[9][10] On 6 October 2023, he flew to space on boardGalactic 04.[11][12]
In November 2011 The Jack and Ada Beattie Foundation was launched. The Jack and Ada Beattie Foundation supports victims of social injustice by providing grants to both organisations and individuals under the themes of 'Dignity', 'Freedom' and 'Sanctuary'. The Foundation was set up in honour of Trevor Beattie's parents.
He has expressed interest in making a film on the life and career ofCoronation Street actressJean Alexander who playedHilda Ogden for nearly 25 years.