 | |
| Company type | Public |
|---|---|
| Industry | Automotive |
| Founded | 1911; 114 years ago (1911) as T. V. Sundram Iyengar & Sons Limited |
| Founder | T. V. Sundram Iyengar |
| Headquarters | , India |
Number of locations | 4 two-wheeler and 1 three-wheeler plants |
Area served | Worldwide |
Key people |
|
| Products | |
| Services | |
| Revenue |  ₹39,145 crore (US$4.5 billion) (FY24)[3] |
| ₹2,746 crore (US$310 million) (FY24)[3] | |
| ₹1,686 crore (US$190 million) (FY24)[3] | |
| Owner | TVS Holdings (50.26%)[4] |
Number of employees | 5,133 (2020)[5] |
| Parent | TVS Group |
| Subsidiaries | Norton Motorcycle Company (100%) |
| Website | www |
TVS Motor Company is an Indianmultinationalmotorcycle manufacturer headquartered inChennai. It is the third-largest motorcycle company in India by revenue. The company has annual sales of three million units and an annual production capacity of over four million vehicles. TVS Motor Company is also the second largest two-wheeler exporter in India with exports to over 60 countries.
TVS Motor Company is the flagship company of theTVS Group, being the largest company of the group in terms of valuation and turnover.
T. V. Sundram Iyengar began with Madurai's first bus service in 1911 and founded TVS, a company in the transportation business with a large fleet of trucks and buses under the name of Southern Roadways.
Sundaram Clayton was founded in 1962 in collaboration with Clayton Dewandre Holdings, United Kingdom. It manufactured brakes, exhausts, compressors and various other automotive parts. The company set up a plant atHosur in 1976, to manufacturemopeds as part of their new division. In 1980, TVS 50, India's first two-seater moped rolled out of the factory at Hosur in Tamil Nadu, India. A technical collaboration with the Japanese auto giant Suzuki Ltd. resulted in the joint-venture between Sundaram Clayton Ltd andSuzuki Motor Corporation, in 1987. Commercial production of motorcycles began in 1989.[6]
TVS and Suzuki shared a one-year-long relationship that was aimed at technology transfer for design and manufacture of two-wheelers specifically for the Indian market. Re-christened TVS-Suzuki, the company brought out several models such as the Suzuki Supra, Suzuki Samurai, Suzuki Shogun and Suzuki Shaolin. In 2001, after separating ways with Suzuki, the company was renamed TVS Motor, relinquishing its rights to use the Suzuki name. There was also a 30-monthmoratorium period during which Suzuki promised not to enter the Indian market with competing two-wheelers.
Recent launches include the flagship modelTVS Apache RR 310, the TVS Apache RTR 200, TVS Victor and TVS XL 100. TVS has recently won 4 top awards at J.D. Power Asia Pacific Awards 2016, 3 top awards at J.D. Power Asia Pacific Awards 2015 and Two-Wheeler Manufacturer of the Year at NDTV Car & Bike Awards (2014–15).
In early 2015, TVS Racing became the first Indian factory team to take part in theDakar Rally, the world's longest and most dangerous rally. TVS Racing partnered with French motorcycle manufacturerSherco, and named the team Sherco TVS Rally Factory Team. TVS Racing also won the Raid de Himalaya and the FOX Hill Super Cross held at Sri Lanka. In three decades of its racing history, TVS Racing has won over 90% of the races it participates in.
In 2016, TVS started manufacturing theBMW G310R, a model co-developed withBMW Motorrad after their strategic partnership in April 2013. In December 2018, the Hosur plant where the motorcycle is manufactured rolled out its 50,000th G310R series unit.[7]
On 6 December 2017, TVS launched their most-awaited motorcycle, the Apache RR 310 in an event at Chennai. The 310 cc motorcycle with an engine which was co-developed with BMW features the first ever full fairing on a TVS bike, dual-channel ABS, EFI, KYB suspension kits, etc. It is expected to rival bikes like KTM RC 390, Kawasaki Ninja 250SL, Bajaj Pulsar and Dominar and Honda CBR 250R after hitting the market. The Apache RR 310 is designed and realised entirely in India.[8]
On 17 April 2020, TVS Motor Company acquiredNorton Motorcycle Company in an all cash deal. In the short term, they continued production ofNorton 961 Commando motorcycles atDonington Park using existing staff.[9] The Donington factory has closed, and production of the uprated 961 is carried out at Solihull.[10][11]
Jagdamba Motors Pvt. Ltd. has been the official distributor of TVS Motors in Nepal since 15 September 2015 and operates under the Shanker Group. It is the 5th largest market share holder in Nepal. In 2018, it introduced the dual-channel ABS Apache RR310 whereas the 2019 Apache RR310 received upgrade. Later in 2022, the company debuted TVS Max 125 Semi-Trail and the Apache 160 2V with Apache RTR 200 4V. After mid-2023 the Raider 125 was launched. TVS introduced the Ronin 225 and Apache RTR 160 4V Special Editions bikes in the beginning of 2024.[12]
TVS Motor won theDeming Application Prize in 2002.[14]
In the same year, the work done for the TVS Victor motorcycle made TVS Motor win the National Award for successful commercialization of indigenous technology from the Technology Development Board,Ministry of Science & Technology,Government of India.[15] In 2004, TVS Scooty Pep won the 'Outstanding Design Excellence Award' fromBusinessWorld magazine and theNational Institute of Design,Ahmedabad.
The effective implementation ofTotal Productivity Maintenance practices gave TVS Motor the TPM Excellence Award, given by the Japan Institute of Plant Maintenance in 2008.
The company's Chairman Emeritus,[16]Venu Srinivasan, was conferred with an honoraryDoctorate of Science degree by theUniversity of Warwick,United Kingdom in 2004,[17] while the Government of India honoured him withPadma Shri, one of India's highest civilian distinctions in 2010.[18]
Innovative implementation ofInformation Technology has won TVS Motor the Ace Award for Most InnovativeNetWeaver Implementation in 2007, awarded by technology majorSAP AG, and the Team Tech 2007 Award of Excellence for Integrated use ofComputer-aided engineering Technologies.
Himalayan Highs, an initiative launched by TVS Motor Company has been included in the India Book of Records when Anam Hashim became the first woman on a 110 cc scooter to complete the trip to Khardung La, the world's highest motorable stretch.
During an episode ofThe Grand Tour, Richard Hammond bought a brand new TVS Star HLS 100 cc "for £800" and used it to complete theFeed the world challenge, transporting fish 200 miles fromMaputo to Bingo. During the journey, the bike performed beyond the presenter's expectations, prompting the normally motorbike-critical Clarkson to comment, "ThatEwan McGregor travelled the world on aBMW GS – why didn't he just get one of these?"
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