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Schwartz (brand)

From Wikipedia, the free encyclopedia
Brand of herbs and spices

TheSchwartz company was founded in 1841 to sell coffee inNova Scotia, Canada.[1] In 1984McCormick & Company took over thebrand, thereby becoming the world's largest producer of herbs, spices, and seasonings.

Started inHalifax, Canada, by William Henry Schwartz, the son of a German[2] baker of the same name from Amsterdam,[1] the company grew as a family operation. Son W. E. Schwartz[3] added pure spices[2] with the purchase of a spice mill in 1880. By the 1930s the company was selling in more than fiftycountries. Its slogan was"Say Schwartz and be Sure" and by the 1950s their current "S"trademark was in use.[2] Subsequent changes in ownership have resulted in the business now being represented solely by the brand.

References

[edit]
  1. ^ab"Business and History - W. H. Schwartz & Sons LTD. | Western Libraries". Archived fromthe original on February 25, 2012. RetrievedJune 15, 2010.
  2. ^abc"Our History | Schwartz".
  3. ^"Tales of the Indies".

External links

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