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SVT2

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Swedish public TV channel
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(February 2024) (Learn how and when to remove this message)
Television channel
SVT2
CountrySweden
Broadcast areaNational; also distributed inNorway,Finland,Denmark,Germany,Poland and viasatellite acrossEurope and in certain areas bycable.
Programming
LanguagesSwedish
Finnish, includingMeänkieli(select programmes)[1][2]
Northern Sámi(select programmes)[3]
Swedish Sign Language(select programmes)[4]
Danish(subtitles for select Swedish original productions)[5]
Picture formatHDTV (1080i16:9)
Ownership
OwnerSveriges Television
Sister channelsSVT1,SVT Barn,Kunskapskanalen,SVT24
History
Launched5 December 1969; 55 years ago (1969-12-05)
Former namesTV2 (1969–1996)
Links
Websitehttps://www.svt.se/
Availability
Terrestrial
DTT (Sweden)Channel 2 (HD)
SveaTV (Finland)-
Streaming media
SVT Playwww.svtplay.se/kanaler/svt2(only in Sweden)

SVT2 (SVT Två; commonly referred to asTvåan) is one of the two maintelevision channels broadcast bySveriges Television inSweden.

Launched in 1969 bySveriges Radio, the channel was until the 1990s the most watched in Sweden but now serves as SVT's specialist television network, carrying more highbrow and minority programming compared to the more mainstreamSVT1.

History

[edit]

TV2

[edit]
TV2 box used to be able to view the new channel on an old TV set.

Debate persisted throughout the 1960s over a second Swedish television channel, following the opening ofRadiotjänst TV (laterSveriges Radio TV) in 1956. Some wanted the new channel to be private and funded by advertising, or integrated to the existing channel; but it was decided that the public service broadcaster, Sveriges Radio, would take responsibility, by having two separate structures, one for each channel. Sweden was the second Nordic country to launch a second TV channel, after Finland whodid it in March 1965.

The creation of a second channel with a separate profile led to an increase in the resources and personnel for television, as means to boost democratic levels in Sweden.[6] During its planning phase, TV2 was widely seen as "radical" in contrast to the existing channel.[7] This raised concerns about political biases, which SR wanted to reduce ahead of launching.[8]

TV2 began broadcasting on Friday 5 December 1969 - an occasion known widely as the "channel split" (kanalklyvningen).[9] While TV1 was broadcast on VHF frequencies, TV2 used UHF frequencies, which meant that households had to buy a special converter box if they wanted to see TV2.

At 6am on Friday, 5 December 1969, Carl-Uno Sjöblom started as a "test announcer" with small talk, gramophone music for still images and with some film clips. He continued until 6pm when the service started. Radio manager Olof Rydbeck was given a minute to inaugurate the channel, followed byLes Aventures de Babar, TV-nytt with the first broadcast of Rapport,Moomin in colour, old and new images in colour, the premiere ofDirekt - veckan som gick with Åke Ortmark as presenter, and ended with Shirley Bassey and The Young Generation.[10]

From the start, TV2 invested in social and current affairs programs under the title Direkt and were broadcast every weekday evening after TV news at 21:00, including the previously mentionedDirekt – veckan som gick,Direkt – mittiveckan,Direkt – reportage andDirekt – utifrån.[11] The Direkt investment was soon wound down, so when Direkt from outside remained and in the fall of 1970 changed its name toDokument utifrån.

Although TV2 was part of the same company as TV1, they were both editorially independent and encouraged to compete with each other. Both channels later agreed not to compete directly with similar programmes. For example, the weekend variety shows were aired on TV2 on Friday nights and TV1 on Saturday nights.

Both channels also shared a national news service,TV-nytt, which broadcast short bulletins at 7 pm and 9 pm on TV2 (6 pm, 7.30 pm, and 10 pm on TV1) - accompanying this on TV2 wasRapport, a 20-minute news magazine emphasising in-depth reports, analysis, and commentary. The initial format gave rise to accusations of left-wing bias with TV2 described by some asthe red channel. A revamp in 1972 sawRapport move to 7.30 pm and introduce a broader format, eventually establishing the programme as the most-watched Swedish television news.

During its first year, TV2 was in a build-up phase, which meant, among other things, that it broadcast fewer hours and could not be received by as many as TV1. September 30, 1972 was the day TV2 officially achieved the same broadcast volume as TV1, namely 40 hours a week.[12] There was also a substantial amount of programmes dedicated to social causes, including war protests and solidarity films,[13] raising concerns about SR's political neutrality. Because of the channel's alternative character which inclined more to the political left, the channel was often pejoratively nicknamed "the red channel" (den röta kanalen) in the 1970s.[14] In 1972–1973, TV2 aired feature films from 22 countries, most of which aligned with theThird World, then used to refer to the non-aligned countries.[15]

On September 30, 1972, several extensive changes to the operations were also launched, including TV2's own news program Rapport moving to 19:30, which belonged to TV-nytt and was broadcast on TV1.

As TV2 was broadcast on UHF from the beginning, the channel was able to broadcast regional programming for the first time. In November 1970, the first regional news bulletin,Sydnytt (coveringScania andBlekinge, was launched. In July 1979, both TV1 and TV2 were placed under the management ofSveriges Television (SVT).

TV2 was far from becoming a success in its early years, where it was speculated that one in every three Swedes owned a TV2 converter to receive UHF signals.[16]

Having gradually introduced regional news services across the country, TV2 was relaunched as theSweden Channel (Sverigekanalen)[a] on 31 August 1987. As part of a reorganisation, the network's homegrown output consisted largely of programming from SVT's regional production centres (there were ten of them in total, the biggest of them being Gothenburg and Malmö), although some Stockholm-produced output continued, includingRapport.[18] During this phase, the channel was often nicknamed "the hillbilly channel" (bonnakanalen).[19]

The revamp helped to establish TV2 as the most-watched television network in Sweden, although by 1994, the channel lost its lead to commercial networkTV4. On the date of its 25th anniversary, the channel did not produce special programming, aside from a special edition ofGo'morron Sverige and a ten-minute segment during that evening's edition ofRapport.[18]

SVT2

[edit]

The increasing competition led to a relaunch as SVT2 in 1996, with programming from both Stockholm and the regional centres now shared between both channels. Among the changes, the 6 pm edition of SVT1's news serviceAktuellt moved to the channel, whileRapport launched breakfast and lunchtime editions, but also moved some of its shorter bulletins to SVT1.

A major corporate revamp in 2001 saw SVT2 repositioned as a more specialist channel with SVT1 taking a broader, mainstream profile. As part of the revamp,Rapport moved to the first network and the less popularAktuellt moved to SVT2, initially airing twice nightly at 6 pm and 9 pm. Regional news bulletins continued on SVT2 as before.[20]

Other popular programming on the network (such asExpedition: Robinson) also moved to SVT1, although an effort was made to boost audiences with new programming schedules in 2003. In-vision continuity was abandoned in January 2005 in favour of pre-recorded announcements.

On August 24, 2020, the late local news and Sportnytt moved to SVT1. As a result, regional programs are no longer broadcast on SVT2. The change was partly a cost-cutting measure as it saved money by only having regional opt-outs in one channel compared to two.[21]

Logos and identities

[edit]
  • SVT2's second logo was used from 1971 to 1980.
    SVT2's second logo was used from 1971 to 1980.
  • SVT2's third logo, designed by Sid Sutton, used from 1980 to 7 January 1996.
    SVT2's third logo, designed bySid Sutton, used from 1980 to 7 January 1996.
  • SVT2's sixth logo, used from 1997 to 2001.
    SVT2's sixth logo, used from 1997 to 2001.
  • SVT2's seventh and previous logo used from 25 August 2008 to 24 November 2016.
    SVT2's seventh and previous logo used from 25 August 2008 to 24 November 2016.
  • SVT2's seventh and previous logo on a basic rectangle was used until 4 March 2012.
    SVT2's seventh and previous logo on a basic rectangle was used until 4 March 2012.
  • HD logo used from 2010 to 2012.
    HD logo used from 2010 to 2012.
  • HD logo used from 2012 to 2016.
    HD logo used from 2012 to 2016.
  • SVT2's eighth and current logo since 25 November 2016.
    SVT2's eighth and current logo since 25 November 2016.
  • HD logo since 2016.
    HD logo since 2016.

1980 to 1996

[edit]

With the introduction of the new SVT name and logo bySid Sutton,[22] TV2 used a three-striped numeral 2, which was a standalone symbol until the 1996 restructuring.

1996

[edit]

With the 1996 relaunch, both channels adopted a uniform brand, with SVT2 opting to encase its existing numeral inside a green square. The music for the two channels' branding was composed by Peter Karlsson.[23]

1996 to 2001

[edit]

SVT changed the identity of its two channels in October 1996. The new music for both channels was composed by Jan Lundqvist at SR Uppland.[23]

2001 to 2008

[edit]

On 15 January 2001, SVT2 unveiled a new logo featuring a blue square, in line with English & Pockett's redesign of SVT.[20] Blue became the predominant colour of the new identity.[24]

During the summer of 2002, a white background with flowers was used, replaced during autumn by a new set of idents developed byKonstfack students.[25] With the adoption of a new schedule on 7 January 2003, the channel changed its graphics for in-vision continuity, becoming white with some light blue elements. New Konstfack idents were commissioned.[26]

In the autumn of 2004, SVT2 solicitedB-Reel for the creation of its new graphics and idents. The idents were based on camera movements in different environments, with a mirror in the middle. In its reflex, a different environment appears. The new look was introduced on 10 January 2005.[27] The new theme was composed by Eric Hector, Magnus Alakangas and Magnus Lindgren.[28]

2008 to 2016

[edit]

A further revamp in August 2008 saw all regional news services moved to SVT1.Aktuellt relaunched as an in-depth current affairs programme, until March 2012, when the programme was extended to an hour on Mondays-Thursdays, incorporating extended news coverage, sport and a late regional news bulletin. The new look was develoepd by Brokendoll.[29]

The 2012 rebrand was designed byTrollbäck + Company, while the music was composed by Antfood.[30][31][32]

Since 2016

[edit]

SVT 2, like all other SVT channels, unveiled a new logo designed by Hapy FB on 25 November 2016.[33]

Programming

[edit]

Programming on SVT2 is generally more specialist than on the primary SVT1. The station's output includes most of SVT's cultural programming, minority output in theSami andFinnish languages,sign language programming,independent films, current affairs and parliamentary coverage.

SVT2 does not broadcast 24 hours a day. As of January 2019, SVT2 signs off shortly after 5 am and resumes broadcasting between 8 am and 9 am. During the daytime on most weekdays, SVT Forum, the network's umbrella programme for live current events, airs. A mid-afternoon Rapport bulletin airs at 4 p.m (16:00).

At 5:15 pm (17:15), SVT2 begins its evening schedule with three minority-language news bulletins:Ođđasat (Sami),Nyhetstecken (Swedish Sign Language), andUutiset (Finnish), followed by a documentary programme. The channel's main news programme,Aktuellt at 9pm (21:00) includes in-depth analysis, interviews, sports updates, cultural and regional news, and weather. Repeats of sports current affairs output air throughout the night.

Acquired programming

[edit]

Acquired programming on SVT2 has includedIf Tomorrow Comes,Six Feet Under,The Sopranos,K Street,Parkinson,The Kumars at No. 42,The Wire,Nip/Tuck andVeronica Mars. It has also included a few daily telenovelas from some European and Latin American countries.

As is the practice with the rest of the Swedish television and film industry, acquired foreign programmes on SVT2 are shown in their respective original language audio with Swedish subtitles.

International availability

[edit]

Norway

[edit]

On 1 November 2012, RiksTV removed the channel from its line-up, being replaced by the Scandinavian feed ofBBC Entertainment.[34]

In popular culture

[edit]

The channel was referenced in a song by pop groupGyllene Tider,Flickorna på TV2 (The Girls on Channel Two), which became a hit.[35]

See also

[edit]

Notes

[edit]
  1. ^In March 2024, a Christian channel created from dissidents of Vision Sverige namedSverigeKanalen started broadcasting, though the channel has no relation with SVT2.[17]

References

[edit]
  1. ^"Inblick" (in Finnish and Swedish). SVT Play. 21 March 2024. Retrieved5 April 2024.
  2. ^"Proffs på en dag" (in Tornedalen Finnish and Swedish). SVT Play. 21 November 2022. Retrieved5 April 2024.
  3. ^"15 minuter från Sápmi" (in Northern Sami and Swedish). SVT Play. 18 November 2023. Retrieved5 April 2024.
  4. ^"Möte med (Teckenspråk)" (in Swedish). SVT Play. 25 March 2024. Retrieved5 April 2024.
  5. ^"Så aktiverar du undertexter, syntolkning och teckenspråkstolkning" (in Swedish). SVT. Retrieved3 April 2024.Vissa egenproducerade program erbjuder Dansktextning. Dansktextningen kan ses följande sidor: (…) 592 för SVT2.
  6. ^Leif Furhammar, “From Affluence to Poverty: The Early Swedish TV Documentary”, in A History of Swedish Broadcasting: Communicative Ethos, Genres and Institutional Change , eds. Monika Djerf-Pierre and Mats Ekström (Göteborg: Nordicom, 2013), 252.
  7. ^Wahlberg, “Vietnam in Transmission”: 46.
  8. ^Wahlberg, “Vietnam in Transmission”: 50.
  9. ^Kronbrink, Hans (2019-12-05)."En tv-klassiker fyller jämnt".Dagens Nyheter (in Swedish). Retrieved2024-02-21.
  10. ^Hört och sett : radio och television 1925-1974, Nils-Olof Franzén, Per-Martin Hamberg, Philip von Krusenstierna, Sveriges radio, Stockholm 1974ISBN 91-522-1333-1, p. 299
  11. ^Spegla, granska, tolka(PDF) (in Swedish). Stockholm: Bokförlaget Prisma. 2001. pp. 220–221.
  12. ^"Krock redan första dagen".Svenska Dagbladet (in Swedish). 29 September 1972.
  13. ^Wahlberg, “Vietnam in Transmission”: 61.
  14. ^Monika Djerf-Pierre and Lennart Weibull, Spegla, Granska, Tolka: Aktualitetsjournalistik i Svensk Radio och TV under 1900-talet [Mirror, Investigate, Interpret: News Journalism in Swedish radio and TV during the 20th century] (Stockholm: Prisma, 2001), 267.
  15. ^Sveriges Radio Yearbook 1972–1973, Stockholm 1973, 10.
  16. ^"En tv-klassiker fyller jämnt".Dagens Nyheter (in Swedish). Archived fromthe original on 5 December 2019.
  17. ^"Ny kristen tv-kanal börjar sända i Sverige".dagen.se (in Swedish).
  18. ^ab"TV 2 fyller 25 år i dag".Dagens Nyheter (in Swedish). Archived fromthe original on 20 February 2017.
  19. ^"Fredde Granberg: "På Växjö-tv kunde man göra vad fan man ville"".Sydsvenskan (in Swedish).
  20. ^ab"Nye chefen: Svårt upptäcka förändringarna".Aftonbladet (in Swedish).
  21. ^"Nya sändningstider för lokala nyheter".SVT Nyheter (in Swedish). 20 August 2020.
  22. ^"Ny logotype för svensk tv"(PDF).Radio & Television (in Swedish). No. 10. October 1980. p. 20.
  23. ^ab"Vad är det för musik till testbilderna?" (in Swedish). SVT Programupplysningen. Archived fromthe original on 2001-02-14. Retrieved2013-04-01.
  24. ^"Visioner ändrar färgen på rutan".Dagens Nyheter (in Swedish). 13 January 2001.
  25. ^"Svt2 Kanaljinglar 1".Konstfack (in Swedish). Archived fromthe original on 11 March 2004.
  26. ^"Sveriges Televisions public service-redovisning 2003"(PDF) (in Swedish). p. 28.
  27. ^"Smygtitt på SVT2:s nya filmer".CAP&Design (in Swedish). 19 January 2005. Archived fromthe original on 1 April 2013.
  28. ^"Testbildsmusik" (in Swedish). SVT Tittarservice. 2005-02-23. Archived fromthe original on 2011-06-28. Retrieved2013-04-01.
  29. ^"Här är SVT:s nya utseende".Dagens Media (in Swedish). 19 August 2008. Archived fromthe original on 30 August 2008.
  30. ^"Han designar om SVT".resume.se (in Swedish). 29 February 2012.
  31. ^"SVT Re-Branding".Antfood. Archived fromthe original on 2013-04-01.
  32. ^"Trollbäck Helps Rebrand SVT".Animation World Network. 13 August 2012.
  33. ^"SVT svidar om".CAP&Design (in Swedish). 30 November 2016.
  34. ^BBC Entertainment – endelig til RiksTV
  35. ^"Gyllene Tider gör comeback".Sydsvenska Dagblad (in Swedish). 16 January 2013. Retrieved5 February 2017.

External links

[edit]
  • SVT(in Swedish)
Sveriges Television
Viaplay Group
Schibsted (TV4 Media)
Warner Bros. Discovery
Paramount Skydance
The Walt Disney Company
Viasat World
Others
Defunct
SVT
SR
UR
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