 | |
| Country | Netherlands |
|---|---|
| Broadcast area | Netherlands |
| Headquarters | Amsterdam, Netherlands |
| Programming | |
| Picture format | 1080pHDTV (downscaled to16:9576i for theSDTV feed) |
| Ownership | |
| Owner | Talpa Network |
| Parent | Talpa TV |
| Sister channels | SBS6 Net5 Veronica |
| History | |
| Launched | 1 January 2015; 10 years ago (2015-01-01) |
| Former names | Viaplay TV (2024-2025) |
| Links | |
| Website | www.sbs9.nl |
| Availability | |
| Streaming media | |
| Ziggo GO | ZiggoGO.tv (Europe only) |
| KPN iTV Online | Watch live (Europe only) |
SBS9 is a Dutchcommercial television channel owned byTalpa Network throughTalpa TV. The channel was launched on 1 January 2015 at 12:00 CET with a movie marathon.[1][2] The channel can be received via all television providers in the Netherlands. Other channels of the group in the Netherlands areSBS6,Net5 andVeronica.
SBS Broadcasting announced its plans for a launch of a fourth channel in the Netherlands already in 2009. On 22 August 2014, the company officially released its definite plans for a new channel targeting female viewers.[3] The channel got its name SBS9 on 27 September 2014. The launch date was set in January 2015.[4]
On 10 April 2017, Talpa Holding acquired a 67% stake from Sanoma Media Netherlands.[5]
On 2 April 2024,Viaplay Group announced a partnership with Talpa under which the channel will be renamedViaplay TV effective 5 April. The channel will cross-promote theViaplay streaming service by featuring broadcasts of selected sports properties from the service, such asFormula One,PDC darts, andPremier League football.[6]
On 14 March 2025, the channel split into 2, with the Viaplay TV name becoming a cable sports channel, while the former Viaplay TV channel positions reverted back to SBS9. The revived channel resumed its previous offer: films, repeats of SBS6's original productions and American sitcoms. It also announced the premiere of the American seriesAnimal Control.[7]
Mainlyfilms andtelevision series, at launch, every day of the week a different theme:[8]
