 | |
| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 2005; 20 years ago (2005) |
| Founder | Kate Mulleavy Laura Mulleavy |
| Headquarters | , United States |
| Website | www |
Rodarte (/ˈroʊdɑːrteɪ/) is an American brand of clothing and accessories founded and headquartered inLos Angeles, California,USA, by sistersKate and Laura Mulleavy.[1]
Rodarte has received a number offashion industry awards since the line's inception in 2005.[2][3] In addition to their main fashion line, the sisters have also collaborated withGap andTarget on limited edition pieces.[4]
In 2002 after leaving college, the Mulleavy sisters returned home toAptos, California, where they spent the intervening years saving upUSD$16,500 in order to create a capsule collection,[5] with Laura working as a waitress and Kate selling off a collection of rare records.[1] The labelRodarte is the original Spanish pronunciation and spelling of their mother's maiden name, Rodart.[6]
After their initial collection of just ten pieces (which included seven dresses and two coats),[1] the Mulleavys traveled to New York City and appeared on the cover of a February 2005 issue ofWomen's Wear Daily.[1] This led to their meeting withVogue editor-in-chiefAnna Wintour, who personally flew to Los Angeles to meet the sisters.[3][1]
The Mulleavy sisters garnered notoriety early on for their meticulous approach to clothing, with one chiffon dress from their 2006 collection taking over 150 hours to complete.[1] In the spring of 2007, the label released a line of limited-edition exclusive shirts in collaboration withGap.[7] In December 2009, the label released another separate line of limited-edition pieces in collaboration withTarget.[4]
They both credit theirWest Coast upbringing as a major source of inspiration for their collections. The natural American landscape is of particular inspiration to the sisters.[8] Rodarte's aesthetic influences have evolved since the label's establishment, with their evolution described in 2010 as "darker, their clothing riskier, more deconstructed, punk, and gothic. Each collection has been stranger than the last, influenced byanime andhorror films, and elements of S & M culture."[1] In an article published byThe New Yorker, the label was described as "the fashion equivalent of aBasquiat. People in the know really love it, but to everyone else it’s inscrutable or a little bit ugly."[1]
Rodarte is in the permanent collections of the Costume Institute of theMetropolitan Museum of Art,[9][10] the Fashion Institute of Technology Museum in New York,[11] theLos Angeles County Museum of Art,[12] and theMuseum of Fine Arts, Boston.[13] Rodarte was featured in the fall 2007 exhibitBLOGMODE at the Metropolitan Museum of Art's Costume Institute, as well as several exhibits at The Museum at FIT includingLuxury in spring 2007,Gothic: Dark Glamour in fall 2008, andAmerican Beauty: Aesthetics & Innovation in Fashion in spring 2010. Arnhem Fashion Biennale featured Rodarte vignettes in July 2007, 2009 and 2011. In 2013, the Boston Museum of Fine Art featured their Blue and White Embroidered Spring 2011 Dress and Printed shoes. For the 2013 Punk: Chaos to Couture Metropolitan Museum of Art Costume Institute show, 4 looks of Rodarte's Spring 2009 and Fall 2008 Collections were on display.[11][14][15][16]
In 2008, Rodarte was featured inArtforum, making the Mulleavy sisters the first fashion designers to be featured in the magazine sinceIssey Miyake in 1982.[17] In February 2010, Rodarte had their first solo-exhibition, at theCooper-Hewitt Museum (the design branch of theSmithsonian Institution).[18]
In May 2011, Rodarte contributed artworks to theLos Angeles County Museum of ArtsCell Phone Stories project. Their contribution included sketches based on artworks held in the LACMA's permanent collection.[19]
In February 2011, theMuseum of Contemporary Art, Los Angeles openedRodarte: States of Matter, the first West Coast museum exhibition of the Rodarte's fashion and costume designs from Fall 2008, Spring 2010, Fall 2010, and pieces from the filmBlack Swan.[20]
In 2011, theLos Angeles County Museum of Art (LACMA) acquired the Rodarte Spring 2012 couture collection.[21] LACMA displayed the renaissance-inspired clothing in their Italian renaissance gallery, alongside Italian renaissance artworks, in the exhibitionRodarte: Fra Angelico Collection from December 2011 to February 2012.[22]
Kate and Laura Mulleavy were one of the 50 recipients to win the 2009 United States Artists Fellowship.[23]
Rodarte wasCooper Hewitt'sNational Design Awards Fashion Design Finalist in 2009 and winner in 2010.[24]
Rodarte is the first fashion house to be awarded the National Art Award fromAmericans for the Arts in 2010. The award is a customJeff Koons gold bunny sculpture.[25]
Rodarte is awarded the Star Honoree Award fromFashion Group International in 2011.[26]
Rodarte was named one ofFast Company’s 50 Designers Shaping The Future in October 2012.[27]
In May 2014, Rodarte's short film directed by Todd Cole is awarded the People's ChoiceWebby Award for Branded Scripted Entertainment.[28]
