| "Promotion" | |
|---|---|
| Song by¥$ andFuture | |
| from the albumVultures 2 | |
| Released | August 3, 2024 |
| Genre | Trap |
| Length | 2:38 |
| Label | YZY |
| Songwriters | |
| Producers | |
"Promotion" is a song by the American hip hopsuperduo¥$, composed of rapperKanye West and singerTy Dolla Sign, from their second studio album,Vultures 2 (2024). The song features vocals fromFuture. Prior to the song's release,Adin Ross previewed a snippet in July 2024.
"Promotion" peaked at number 76 on theBillboard Hot 100, and is Future's 200th entry on the chart. Critical responses to the song were generally unfavorable.
On July 23, 2024, American influencerAdin Ross shared a snippet of "Promotion", revealing rapperFuture's appearance.[1] At a concert in August, Ty Dolla Sign mistakenly said thatVultures 2 topped the USBillboard 200 prior to a performance of the song.[2]
"Promotion" includessynthesizer tones anddrum machine sounds.[3] Future sings anAuto-Tuned chorus.[4] During the song's outro, West references his hit single "Good Life" (2007), rapping "Like we always do at this..."[5][6]
On August 3, 2024, ¥$ released their second studio albumVultures2 independently throughYZY, including "Promotion" as its sixth track.[7] The song was met with generally negative reviews frommusic critics, who often criticized its production and lyrics. Writing forSlant Magazine, Paul Attard felt that West is not bothered with the song and called it "too-cutesy."[8] Gabriel Bras Nevares ofHotNewHipHop was highly critical of the production, seeing the synth tones and drums as among the most generic work of 2024.[3]Complex's Peter A. Berry criticized Future's chorus, writing that it "sounds like an indistinct beginning of a Future verse." He was also unfavorable towards West's verses, comparing their lyrics to "reading offcliff notes about how to be a jerk rather than convincingly playing the role of one."[9] In a positive review atBillboard, Michael Saponara wrote that the song features West's strongest performance on the album as he utilizes his "Midas touch", also praising Future's appearance.[6]
| Chart (2024) | Peak position |
|---|---|
| Canada (Canadian Hot 100)[10] | 80 |
| Global 200 (Billboard)[11] | 138 |
| New Zealand Hot Singles (RMNZ)[12] | 5 |
| UK Singles (OCC)[13] | 94 |
| UK Indie (OCC)[14] | 34 |
| USBillboard Hot 100[15] | 76 |
| USHot R&B/Hip-Hop Songs (Billboard)[16] | 21 |