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Phunware

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Mobile software company
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(July 2022) (Learn how and when to remove this message)
Phunware Inc.
Company typePublic
IndustryMobile software
Generative AI
Agentic AI
Founded2009; 17 years ago (2009)
HeadquartersAustin, Texas
Irvine, California
San Diego, California
Miami, Florida
Key people
Jeremy Krol (CEO)[1]
Chris Olive EVP General Counsel
ProductsPhunWare
PhunToken
Revenue19,150,000 United States dollar (2019) Edit this on Wikidata
Number of employees
50+
Websitephunware.com
phuntoken.com

Phunware Inc. is a publicly traded enterprise software company headquartered inAustin, Texas. Founded in 2009, Phunware builds cloud-based platforms that help brands and governments engage users across mobile and digital environments. Its core products include solutions for mobile app development, location-based services, digital advertising, and data-driven engagement.

As of 2025, the company has expanded its platform to include generative AI tools that streamline mobile app creation and personalize user experiences at scale. Phunware is also involved in voter engagement and fundraising platform used by political campaigns and advocacy groups. The company primarily operates in two sectors: hospitality and civic engagement, with a focus on enabling physical spaces—like hotels or precincts—to become digitally intelligent and monetizable.

Phunware is listed on the Nasdaq under the ticker symbol PHUN. The company’s current CEO is Jeremy Krol, a turnaround executive who joined in 2025 and has focused on re-aligning the business around high-growth SaaS and Ai opportunities.

Previous clients have included major media companies, healthcare systems, and political organizations. Phunware has raised over $100 million since inception and completed its public listing in 2018 via a merger with Stellar Acquisition III, a special-purpose acquisition company (SPAC).

The company has faced public scrutiny in the past related to its political advertising work. Since 2021, Phunware has focused on governance reforms, product innovation, and diversifying its client base.

In 2020, Phunware was the fifth largest advertising technology company in politics. In November of that year, it had more than 940 million monthly unique active devices and has 5 billion daily transactions, and had raised more than $120 million in capital since its founding.[2]

History

[edit]

In 2014, as part of a $30 million expansion, Phunware acquired Digby Mobile Commerce, also based in Austin. The acquisition included Dibgy's subsidiaryMovaya, based inSeattle andChengdu.[3]

In 2017, the company acquired Odyssey, Simplikate, Digby, Tapit! ($23 million acquisition in 2017) and GoTV.[citation needed]

Their customers in 2019 includedFox Networks Group,HID Global, American Made Media Consultants, Presidio Networked Solutions, andMD Anderson.[4] Previous customers includedWarner Brothers,NASCAR,NFL, andNBC Sports. Applications that send data to Phunware servers include the campus map forCedars-Sinai Medical Center and GunDealio, an app for gun sales from Gun Talk Media.[5] Phunware's location tracking was used, for instance, to target 2018 Democratic ads at participants in the anti-Trump2017 Women's March in DC.[5][6][7][8][9]

During the 2020 US Presidential election, Phunware provided campaign data, including "users' daily digital trail", to the Trump reelection campaign, through a $3 million contract awarded byBrad Parscale's American Made Media Consultants.[citation needed] They also built the Trump–Pence reelection app for the campaign in November 2019.[5][6][10][8][11]

Phunware performed areverse merger with Stellar Acquisitions III, aspecial-purpose acquisition company (orshell company) in December 2018, placing Phunware on the NASDAQ exchange.[2][12][13]

The company's non-GAAP adjusted net revenues were stated at $19 million in 2019, down from $22.5 million in 2018. The GAAP gross revenue was $19 million in 2019 and $30.8 million in 2018.Fox Networks Group was 50% of the company's 2019 sales, up from 42% the previous year. Phunware's active Fox contract was completed in 2019, meaning the sales could go to zero. The company had 93 employees at the end of 2019, after reducing their workforce by 44. In March 2020 the company furloughed 37 people.[4][14]

In 2020,Wikipedia co-founderLarry Sanger served on theiradvisory board.[15]

On April 10, 2020, Phunware received $6.1 million in federally backed small business loans fromJP Morgan Chase as part of thePaycheck Protection Program. The company received scrutiny over this loan for its connections toDonald Trump andFox News.[16][17] In defense, Crowder (COO) said companies that didn't apply "aren't doing their fiduciary duty", and said "Banks aren't loaning to unprofitable tech companies. There is no access to capital".[10][18]

On April 17, 2020, the company received adelisting notice from NASDAQ due to the stock trading below a dollar. However, the company's shares increased to above a dollar before the stock was delisted.[19][20]

On October 19, 2021, Phunware acquired computer system provider Lyte technology for $10.98 million to support theirblockchain research and development efforts.[21]

In October 2024, Phunware announced that it had developed a newgenerative AI platform intended to simplify mobile app design and content creation and “drastically reduce” the need for expensive and time-consuming design and development investments. The company’s new AI-poweredsoftware-as-a-service platform is said to launch in mid-2025.[22]

In November 2024, Phunware partnered with Parscale and his company, Campaign Nucleus, acquiring a controlling share of the voter engagement app "MyCanvass." This agreement was intended to strengthen Phunware's capabilities in providing voter engagement solutions to clients for advocacy, political campaigns, and fundraising initiatives.[23] MyCanvass, along with the Generative AI platform will be able to personalize experiences based on demographic information, behavioral information and location.[24]

Court cases

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On September 26, 2017, Phunware suedUber Technologies for $3 million in unpaid services, accusing the ride-sharing company of failing to pay its invoices, court records from The Superior Court of California show. In response, Uber filed suit against Phunware, alleging the software company committed fraud by, among other things, allowing ads for the ride-sharing app to show up on unauthorized third party sites. Former employees said the startup looked for "new ways to diversify its revenue stream."[25]

An October 9, 2020, SEC settlement shows that Phunware agreed to pay a total of $6 million—$4.5 million going to Uber—over claims of fraudulent advertising.[26]

References

[edit]
  1. ^Rogers, James (24 October 2024)."Phunware's stock tumbles more than 35% after CEO retires".www.msn.com. Marketwatch. Dow Jones.
  2. ^abGarance Burke (17 November 2020)."Financially troubled startup helped power Trump's campaign".Associated Press. Retrieved17 November 2020.
  3. ^Hawkins, Lori (6 May 2014)."Austin software maker Phunware buys mobile developer Digby". Gannett. Retrieved16 April 2022.
  4. ^ab"Prospectus Supplement No. 10".sec.gov. Retrieved30 April 2020.
  5. ^abcSchechner, Sam; Glazer, Emily; Haggin, Patience (10 October 2019)."Political Campaigns Know Where You've Been. They're Tracking Your Phone".WSJ. Retrieved30 April 2020.
  6. ^ab"Trump 2020 Location-Tracking Firm Cashing in on Coronavirus".The Intercept. 9 April 2020. Retrieved30 April 2020.
  7. ^Sebastian Herrera (28 December 2020)."Austin's Phunware completes merger with Stellar Acquisition III".Austin American-Statesman. Retrieved30 April 2020.
  8. ^ab"Phunware, a data firm for Trump's campaign, got millions in coronavirus small business help".cbsnews.com. 23 April 2020. Retrieved30 April 2020.Phunware was paid nearly $3 million in revenue from the Trump re-election campaign in 2020, or roughly 15% of its nearly $20 million in total sales, according to a filing with the SEC. In 2018, 66% of its $31 million revenue at the time came from work for client Fox Networks.
  9. ^Warzel, Charlie; Thompson, Stuart A. (22 December 2019)."Opinion | How Your Phone Betrays Democracy".The New York Times. Retrieved30 April 2020.In company documents from 2017, Phunware, a Texas-based technology company, describes the race to collect location data to target voters as a "gold rush," suggesting that "as soon as the first few political campaigns realize the value of mobile ad targeting for voter engagement, the floodgates will open. Which campaigns will get there first and strike it rich?"
  10. ^ab"Full interview: Phunware COO discusses recent controversy as they push forward to protect company".Proactiveinvestors NA. 30 April 2020. Retrieved30 April 2020.
  11. ^Egan, Matt; Business, CNN (24 April 2020)."JPMorgan, Ruth's Chris accused of cheating small businesses out of emergency loans".CNN. Retrieved30 April 2020.{{cite web}}:|last2= has generic name (help)
  12. ^"Austin software firm Phunware plans to go public on Nasdaq after merger with Stellar Acquisitions - Austin Business Journal".Austin Business Journal. 28 February 2018. Retrieved30 April 2020.
  13. ^"Behind the deal: The inside story on how Phunware's go-public merger got started - Austin Business Journal".Austin Business Journal. 24 May 2018. Retrieved30 April 2020.
  14. ^"Phunware furloughs 37 because of coronavirus - Austin Business Journal".Austin Business Journal. 31 March 2020. Retrieved30 April 2020.
  15. ^Choudhury, Uttara (2020-03-03)."Phunware appoints Wikipedia co-founder Larry Sanger to advisory board".Proactive investors. Retrieved2021-01-19.
  16. ^Silver-Greenberg, Jessica; Enrich, David; Drucker, Jesse; Cowley, Stacy (26 April 2020)."Large, Troubled Companies Got Bailout Money in Small-Business Loan Program".The New York Times. Retrieved28 April 2020.
  17. ^"FORM 8K".sec.gov. Retrieved30 April 2020.
  18. ^"Texas Publicly Traded Companies Accept PPP Loans Meant for Small Businesses".spectrumlocalnews.com. Retrieved30 April 2020.
  19. ^"FORM 8-K".sec.gov. Retrieved30 April 2020.
  20. ^McEnery, Thornton."Phunware's stock was up 1,000% on Friday. What in the world is Phunware?".MarketWatch. Retrieved28 December 2021.
  21. ^"Phunware Closes Acquisition of High Performance Computer Provider Lyte Technology".Globe Newswire (Press release). 2021-10-19. Retrieved2021-11-10.
  22. ^Rogers, James (22 October 2024)."MSN".www.msn.com. Dow Jones. Marketwatch.
  23. ^Insider, Business (4 November 2024)."Phunware to acquire controlling interest in MyCanvass for $1.02M".markets.businessinsider.com. Thefly.com. Business Insider.{{cite news}}:|first1= has generic name (help)
  24. ^Rogers, James (12 December 2024)."Phunware — which soared as a 'Trump trade' — preps AI-driven canvassing tool".MarketWatch. Dow Jones. Marketwatch.
  25. ^AP News (2020-11-17)."Financially troubled startup helped power Trump campaign".AP News. Retrieved2021-12-08.
  26. ^Superior Court of California County of San Francisco (2020-10-09)."SETTLEMENT AGREEMENT AND MUTUAL GENERAL RELEASE".Securities and Exchange Commission. Retrieved2021-12-08.

External links

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